As used in this article, the following terms shall have the meanings indicated:
FACING or SURFACE
The surface of a sign upon, against or through which the message of the sign is exhibited.
[1]SIGN
Any structure, part thereof or device attached thereto or painted or represented thereon, or any material or thing, illuminated or otherwise, which displays or includes any numeral, letter, word, model, banner, emblem, device, trademark or other representation used as an announcement, designation, direction or display to advertise or promote any person, firm, group, organization, commodity, service, profession or enterprise, when said display is placed out of doors in view of the general public.
A.
BUSINESS SIGN
A sign which directs attention to a business, industry, profession, commodity, service or entertainment sold or offered upon the same premises where the sign is located.
B.
ADVERTISING SIGN
A sign which directs attention to a business, industry, profession, commodity, service or entertainment not sold or offered upon the same premises where the sign is located.
C.
DOUBLE-FACED OR V-TYPE SIGN
Any two-faced sign utilizing both faces or surfaces for display purposes.
D.
GROUND SIGN
Any sign not attached to any building.
E.
POLITICAL SIGN
A sign which directs attention to a candidate, issue, cause or political party prior to a primary, special or general election.
F.
PROJECTING SIGN
A sign which is attached to the wall of any building or structure and which extends beyond the surface of such wall a distance greater than 12 inches. "Projecting sign" shall include marquees. (See also "wall sign.")
G.
ROOF SIGN
A sign constructed or supported upon the roof of any building or structure.
H.
WALL SIGN
A sign which is attached to the wall of any building or structure and which does not extend beyond the surface of such wall a distance greater than 12 inches. (See also "projecting sign.")
VACANT LOT
A parcel of land which is not occupied by a building or structure.