[Amended 5-18-1987 ATM by Art. 29; 5-11-1988 ATM by Art. 40; 1-8-1990 STM by Art. 12; 5-16-2001 ATM by Art. 54]
For the purpose of this article, the following terms shall have the meanings indicated:
ACCESSORY SIGNAny on-premises billboard, sign or other advertising device that advertises, calls attention to or indicates the person occupying the premises on which the sign is erected, or the business transacted thereon, or advertises the property itself or any part thereof as for sale or to let, and which contains no other advertising matter.
AREA OF SIGNThe area of a sign shall be computed as the overall size of the display, including all backing, frames or casings. A double-faced sign shall be computed as the area of a single face, provided that all letters or characters on both faces are identical. Any sign made up of individual letters or characters shall be computed by multiplication of the overall length of all letters including spaces between letters by the average height of the letters or characters.
COMMERCIAL AREAA commercial area is any area used for commercial uses as defined under the Zoning Bylaw and shown on the Zoning Map of the Town of Braintree as most recently amended.
COMMERCIAL SIGNSign containing advertising designed to promote the sale of goods or services to the public.
ERECTEDThe word "erected" shall include the words attached, built, constructed, reconstructed, altered, enlarged and/or moved.
FRONTAGEFrontage is that portion of a building facing the access roadway. Access roadway shall be considered the side of a building to which the street address is applied.
GASOLINE SERVICE STATION AND REPAIR GARAGEA business facility with associated equipment to repair and service motor vehicles including, but not limited to, lubrication, tire changing machinery, diagnostic equipment, etc. This definition shall not include any specialty store or business that has an incidental sale of gasoline, such as convenience stores or auto part sales or car washing facilities or lubrication specialists, etc.
GENERAL BUSINESS AREAAny area included within a district zoned for general business as defined under the Zoning Bylaws and shown on the Zoning Map as most recently amended. It does not include any area within a district zoned for residential purposes under the Zoning Bylaw as herein defined, regardless of whether the area is being lawfully used or is available for such use through a variance granted by the Board of Appeal, or through a nonconforming use or by any other means.
GROUND SIGNA sign other than a billboard which does not extend or project into or over a public way and is supported by one or more uprights or braces that are in or upon the ground.
[Amended 3-17-2015 by Ord. No. 14-066(9)]
HIGHWAY BUSINESS AREAA highway business area is an area used for highway business uses as defined under the Zoning Bylaw and shown on the Zoning Map of the Town of Braintree as most recently amended.
NONACCESSORY SIGNAny sign or other advertising device, whether on premises or off premises, that does not come within the foregoing definition of an accessory sign.
[Amended 3-17-2015 by Ord. No. 14-066(9)]
NONCOMMERCIAL SIGNSign containing any noncommercial message such as civic, philanthropic, charitable, religious, historic, cultural, recreational, political, ideological or advocacy messages and time, temperature, bus stop and traffic signs.
OFF-PREMISES SIGNA sign other than a billboard which identifies a use, facility, or service which is not located on the premises, or identifies a product, service, activity, event, person, institution or business which either occurs, is generally conducted, or is sold, manufactured, produced or offered elsewhere than on the premises where such sign is located.
[Amended 3-17-2015 by Ord. No. 14-066(9)]
ON-PREMISES SIGNA sign which is erected and maintained according to the standards set forth in §
135-907 upon the same real property that the business facility or point of interest is located. Such a sign, if commercial, shall advertise only the business, facility, or point of interest conducted thereon, or the sale, rent, or lease of the property on which it is located.
OPEN SPACE AND CONSERVANCY AREAAn open space and conservancy area is any area used for open space conservancy uses as defined in this chapter and shown on the Zoning Map of the Town of Braintree as most recently amended.
PERSONThe word "person" shall include one or more individuals, a partnership, an association or a corporation.
PROJECTING SIGNA sign other than a billboard which is affixed to a building or structure and extends 12 inches or more beyond the building wall, structure or parts thereof.
[Amended 3-17-2015 by Ord. No. 14-066(9)]
RESIDENTIAL AREAA residential area is for residential purposes under the Zoning Bylaw. It includes Districts A, B and C, as defined herein. This definition is applicable only to Article
IX, Signs, of this bylaw.
ROOF SIGNA sign other than a billboard which is erected, constructed or maintained above the roof of a building and does not project more than 12 inches beyond the wall line of the building.
[Amended 3-17-2015 by Ord. No. 14-066(9)]
SIGNA sign means any structure, display, logo, device or representation which is designed or used to advertise or call attention to any thing, person, business, activity, or place and is visible from any public way. (It does not include the flag, pennant, or insignia of any nation, state or Town.)
TEMPORARY SIGNA sign or cloth or other combustible material with or without a frame, intended for a limited period of display.
WALL SIGNA sign which is supported wholly or partially by an exterior wall of a building and extends not more that 12 inches therefrom.
WINDOW SIGNA sign including display, lettering, logo or advertising message which is attached, painted or posted flat against window glass contained wholly within a window or similar architectural detail or opening on the primary or secondary facade of a building or structure. Such signs shall be allowed as hereinafter provided notwithstanding the provisions of §
135-907, Construction.
[Amended 5-3-1993 STM by Art. 13]