Clubs operated on a membership basis for civic, cultural, educational, social or recreational purposes, provided that the activity permitted shall be noncommercial, nonprofit and clearly one not customarily carried on as a business; each building or facility devoted to such use shall be for members and their guests only; and no such club shall provide for eating or dining except on an incidental basis, permit the sale of food or beverages or provide accommodations for the lodging of members or guests.