[1971 Code § 44A-1; Ord. 9-3-74; Ord. No. 05-12 § I; Ord. No. 2015-06 § I]
As used in this chapter:
ADVERTISING STRUCTUREAny rigid or semirigid material, with or without a sign displayed thereon, situated upon or attached to real property or mobile objects and vehicles outdoors for the purpose of furnishing a background, base or support on which a sign may be posted or displayed.
FACE OF THE BUILDINGFor determining the permitted size of a sign relative to the face of a building, the face of the building shall be deemed to be the building facade measured vertically from the finished grade at the front entrance of the building to the eaves of the roof, regardless of any overhangs or recesses, and measured horizontally from each edge of the building, regardless of any recesses or projections. Where there are multiple uses within the building, the measurement shall utilize the linear and vertical distances of the building facade fronting on the street and occupied by the individual use.
FUNCTIONAL SIGN TYPESa. DIRECTORY OF OCCUPANTS SIGNA sign or plate attached to and/or painted upon the facade of a building listing the tenants or occupants thereof and their respective professions or business activities.
b. DIRECTIONAL SIGNA sign or device intended to direct or point toward a place or which gives verbal directions of any sort.
c. IDENTIFICATION SIGNAny sign, symbol, trademark, structure or similar device used to identify the occupant of any structure, the product made or the activity being pursued by any individual business service or industrial activity.
d. OFFICIAL SIGNAny sign, symbol or device erected and maintained by the Federal Government, the State of New Jersey, the County of Monmouth or the Township of Millstone for the purpose of informing or guiding the public or for the protection and promotion of health, safety, convenience and general welfare; or any sign of a civic, fraternal or religious organization specifically authorized by the Township Committee.
OUTDOOR ADVERTISING SIGN COMPANYA company in the business of leasing outdoor advertising space and under the licensing power of the Outdoor Advertising Tax Bureau of the Department of Treasury of the State of New Jersey.
PHYSICAL SIGN TYPESa. GROUND SIGNA self-supporting sign connected to the ground and independent of any other structure, including pylon, pedestal, or individual post-type supports.
b. PROJECTING SIGNA sign attached to the building wall which neither extends more than 15 inches from the face of the wall nor projects nearer to the ground surface than 10 feet nor projects above the roof line or storefront facade line nor extends beyond the ends of the facade or building.
c. WALL SIGNA flat sign attached to and/or painted upon a building wall which extends not more than 15 inches from the wall and is not extended above the top or beyond the ends of the facade.
d. FREESTANDING SIGNAny sign not attached to any building and supported by one or more columns, pedestals, post-type supports or uprights which are firmly imbedded in the ground.
e. WINDOW SIGNAny representation painted, stenciled, affixed to or hung behind a window or the glass of a door that can be seen from the outside of the building.
SIGNThe outdoor and/or indoor display of any writing, printing, picture, painting, emblem, drawing or similar device intended to invite or draw the attention of the public to any activity, goods, merchandise, property, business, services, entertainment, amusement or industrial activity or establishment.