The following definitions shall be used for terms contained in the article that are not otherwise defined in the Mount Vernon Municipal Code or in this Zoning Ordinance. For the purposes of this Article, Sign is defined as:
A symbolic, visual device fixed upon or supported by a building, vehicle, structure, or parcel of land which is intended to convey information about a product, business, activity, place, person, institution, candidate, or political idea.
This definition shall not include festival or holiday decorations; the use of a flag, emblem, insignia, or other display of any nation or political subdivision; traffic, safety or similar regulatory devises; legal notices; scoreboards; memorial signs or tablets; emblems of religious institutions that are attached to buildings; building names structurally integrated into the surface of a building; and customary displays of merchandise or objects and materials placed behind a store window.
1. Abandoned Sign: A sign, including sign face and/or supporting structure, which refers to a discontinued business, profession, commodity, service, or other activity or use formerly occupying the site more than six months after the date of such discontinuance; or which contains no sign copy on all sign faces for a continuous period of six months.
3. Attached Sign: A sign which is structurally connected to, painted on, or applied to a building and which depends upon that building for support.
4. Auxiliary Design Elements: Terms which describe secondary characteristics of a sign, including its method of illumination and other features within the bounds of its basic shape.
5. Awning Sign: A sign which is part of or attached to a retractable shelter supported entirely from the exterior wall of a building and composed of non-rigid materials, except for a supporting framework.
6. Banner: Temporary signs hung with or without frames, possessing characters, letters, illustrations, ornamentation's applied to paper, plastic, fabric, or other non-rigid material of any kind.
7. Bare Bulb: an electronic component in which electric current is converted directly into visible, ultra-violet, or infrared light and, whether covered by a clear or colored transparent layer or uncovered, is directly visible at eye level. Any bulb covered by or enclosed in a translucent layer is not a bare bulb; any bulb shielded by an opaque shade or hood so as to cover the bare bulb at eye level is not a bare bulb.
8. Building Marker: An historic or commemorative plaque, or a building name or cornerstone carved into a masonry surface.
9. Business Center Identification Sign: A sign which identifies a Business Center and its tenants.
10. Changeable Copy Sign: A sign on which copy is changed manually.
11. Civic sign: A sign promoting civic campaigns or events.
12. Clearance: The distance from the bottom of a sign face elevated above grade and the grade below.
13. Detached Sign: A sign which is self-supporting and structurally independent from any building.
14. Direct Illumination: light source that is not shielded and is directly visible at eye level.
15. Directional Sign: A sign which serves only to designate the location or direction of any area or place.
16. Double-Faced Sign: A sign consisting of no more than two parallel faces supported by a single structure.
17. Electronic Signs: A sign, or portion of a sign, that displays an electronically controlled and conveyed image or video, which may or may not include text. This definition includes, but is not limited to electronic text message signs, television screens, plasma screens, digital screens, flat screens, LED screens, video boards, and holographic displays.
18. Frontage: The length of a property line of any one premise abutting and parallel to a public street, private way, or court.
19. Ground Sign: A detached sign which is self-supporting and structurally independent from any building, built on a freestanding frame, mast, or pole(s).
20. Height: See Sign Height
21. Historical Sign: A sign which displays only historical information about a building or site.
22. Home Occupation Sign: A sign identifying a home based business as per Article 6, Section 610.
23. Illumination: Lighting sources installed for the primary purpose of lighting a specific sign or group of signs.
24. Incidental Sign: An announcement or other display providing information about the occupancy or conduct of business permitted on a premises, such as logos of credit cards accepted on the premises, hours of operation, a non-illuminated "closed" or "open" sign, emergency contact person name and telephone number, street address, "help wanted", "no loitering or solicitations", "we check IDs", security system notices, notices required by law, and similar information.
25. Indirect Illumination: light source that is shielded so as not to be directly visible at eye level.
26. Internal Illumination: light source that is enclosed in a diffusing, translucent or translucent/opaque enclosure in such a way that the light source is not directly visible.
27. Light Source: any device serving as a source of illumination - this includes but is not limited to, incandescent bulbs, fluorescent tubes or bulbs, LEDs, or neon tubes or facsimiles.
28. Maximum Permitted Sign Area: The maximum permitted combined area of all signs allowed on a specific property.
29. Neon or Neon-Type Sign: A sign made of continuous luminous tubes containing neon or other inert gases that glow brightly when high voltage is applied, or any sign intended to mimic such signs.
30. Nonconforming Sign: A sign that was legally erected prior to the adoption of this article but which violates the regulations of this article.
31. Off-Premises Sign: A sign which advertises goods, services, facilities, events, causes or attractions available at a location other than the premises where the sign is located.
32. On-Premises Sign: A sign other than an off-premise sign.
33. Political Sign: A temporary sign designed to attract support for a particular candidate, political party, or political issue or to express an opinion on any matter of public interest.
34. Portable Sign: Any sign attached to bases not permanently attached to the ground or a building and capable of being moved from place to place.
35. Premises: A lot, parcel, tract or plot of land, contiguous and under common ownership or control, together with the buildings and structure thereon.
36. Projecting Sign: A sign that is attached to and is perpendicular to a building face.
37. Residential Sign: A sign, other than a Home Occupation Sign, located on a residential premise, conveying a noncommercial message communicated by the owner of the property.
38. Roof Sign: Any sign or part of a sign erected upon, against, or over the roof or on top of or above the parapet or cornice of a building.
39. Sandwich Board Sign: A portable, self-supporting and two-sided sign hinged at the top.
40. Shingle Sign: A projecting sign.
41. Sign Area: The area of an imaginary box enclosing all elements of the sign intended to convey information.
42. Sign Height: The distance between the topmost point of the sign structure and the grade level at the point of the center line of the public street or road closest to the sign.
43. Sign Structure: Any structure which supports or is capable of supporting any "sign" as defined in this code.
44. Temporary Signs: A sign, flag, banner, pennant, or valance constructed of lightweight materials which is intended for display for a limited period of time.
45. Wall Sign: See Attached Sign.
46. Window Sign: See Attached Sign.