Definitions. As used in this section, the following terms shall have the meanings indicated:
[Added 4-10-2019 by Ord. No. 2019-04]
ABANDONED SIGNA sign which has not identified or advertised a current business, service, owner, product or activity for a period of at least 180 days, in the case of off-premises signs, or at least 360 days in the case of on-premises signs.
ADDRESS SIGNA sign that designates the street number and/or street name for identification purposes, as designated by the United States Postal Service (also known as "nameplate sign").
ADVISORY INFORMATIONInformation on a changeable copy sign presented in a manner that can be read and comprehended in one second or less time, including, but not limited to, the time, temperature and date.
ANIMATED SIGNA sign depicting action, motion, or light or color changes through electrical or mechanical means.
AWNINGAny sign painted on, or applied to, an awning.
BALLOON SIGNA lighter-than-air, gas-filled balloon, tethered in a fixed location, which contains an advertisement message on its surface or attached to the balloon in any manner.
BANNERAny cloth, bunting, plastic, paper, or similar nonrigid material attached to any structure, staff, pole, rope, wire or framing which is anchored on two or more edges or at all four corners. Banners are temporary in nature and do not include flags.
BEACON LIGHTINGAny source of electric light, whether portable or fixed, the primary purpose of which is to cast a concentrated beam of light generally skyward as a means of attracting attention to its location rather than to illuminate any particular sign, structure, or other object.
BUILDING FRONTAGEThe maximum linear width of a building measured in a single straight line parallel, or essentially parallel, with the abutting public street or parking lot.
CANOPYA structure other than an awning made of fabric, metal, or other material that is supported by columns or posts affixed to the ground and may also be connected to a building.
CANOPY SIGNAny sign that is part of, or attached to, a canopy.
CHANGEABLE COPY SIGNA sign or portion thereof on which the copy or symbols change either automatically through electrical or electronic means or manually through placement of letters or symbols on a panel mounted in or on a track system. The two types of changeable copy signs are manual changeable copy signs and electronic changeable copy signs, which include message center signs, digital displays and trivision boards.
CHANNEL LETTER SIGNA sign consisting of fabricated or formed three-dimensional letters, individually applied to a wall, which may accommodate a light source.
CLEARANCEThe distance above the walkway, or other surface if specified, to the bottom edge of a sign. This term can also refer to a horizontal distance between two objects.
DIGITAL DISPLAYThe portion of a sign message made up of internally, illuminated components capable of changing the message periodically. Digital displays may include but are not limited to LCD, LED, or plasma displays.
DIRECTIONAL SIGNSigns designed to provide direction to pedestrian and vehicular traffic into and out of, or within, a site.
EXTERNAL ILLUMINATIONArtificial light, located away from the sign, which lights the sign, the source of which may or may not be visible to persons viewing the sign from any street, sidewalk or adjacent property.
FESTOON LIGHTINGA type of illumination comprised of either:
(1) A group of incandescent light bulbs hung or strung overhead or on a building or other structure; or
(2) Light bulbs not shaded or hooded or otherwise screened to prevent direct rays of light from shining on adjacent properties or rights-of-way.
FLAGAny sign printed or painted on cloth, plastic, canvas, or other like material with distinctive colors, patterns, or symbols attached to a pole or staff and anchored along only one edge or supported or anchored on only two corners.
FLASHING SIGNA sign whose artificial illumination is not kept constant in intensity at all times when in use and which exhibits changes in light, color, direction or animation. This definition does not include electronic message center signs or digital displays that meet the requirements set forth herein.
FREESTANDING SIGNA sign supported by structures or supports that are placed on, or anchored in, the ground, and that is independent and detached from any building or other structure. The following are subtypes of freestanding signs:
(1) GROUND SIGNA sign permanently affixed to the ground at its base, supported entirely by a base structure, and not mounted on a pole or attached to any part of a building (also known as "monument sign").
(2) POLE SIGNA freestanding sign that is permanently supported in a fixed location by a structure of one or more poles, posts, uprights, or braces from the ground and not supported by a building or a base structure.
GOVERNMENT/REGULATORY SIGNAny sign for the control of traffic or for identification purposes, street signs, warning signs, railroad crossing signs, and signs of public service companies indicating danger or construction, which are erected by or at the order of a public officer, employee or agent thereof, in the discharge of official duties.
HALO ILLUMINATIONA sign using a three-dimensional message, logo, etc., which is lit in such a way as to produce a halo effect (also known as "backlit illumination").
HOLIDAY DECORATIONSSigns or displays, including lighting, which are a nonpermanent installation celebrating national, state and local holidays, religious or cultural holidays, or other holiday seasons (also known as "seasonal decorations").
ILLUMINATED SIGNA sign with electrical equipment installed for illumination, either internally illuminated through its sign face by a light source contained inside the sign or externally illuminated by a light source aimed at its surface.
ILLUMINATIONA source of any artificial or reflected light, either directly from a source of light incorporated in, or indirectly from, an artificial source.
INCIDENTAL SIGNA sign that displays general site information, instructions, directives or restrictions that are primarily oriented to pedestrians and motor vehicle operators who have entered a property from a public street. These signs shall not contain any commercial advertising.
INCIDENTAL WINDOW SIGNSigns displayed in the window displaying information such as the business' hours of operation, credit institutions accepted, commercial and civic affiliations, and similar information. These signs shall be informational only and shall not contain a commercial message.
INFLATABLE SIGNA sign that is an air-inflated object, which may be of various shapes, made of flexible fabric, resting on the ground or structure and equipped with a portable blower motor that provides a constant flow of air into the device.
INTERACTIVE SIGNAn electronic or animated sign that reacts to the behavior or electronic signals of motor vehicle drivers.
INTERNAL ILLUMINATIONA light source that is concealed or contained within the sign and becomes visible in darkness through a translucent surface. Message center signs, digital displays, and signs incorporating neon lighting shall not be considered internal illumination for the purposes of this section.
LEGIBILITYThe physical attributes of a sign that allow for an observer's differentiation of its letters, words, numbers, or graphics.
LIGHT TRESPASSLight emitted by a lighting installation which extends beyond the boundaries of the property on which the installation is sited.
LIMITED DURATION SIGNA nonpermanent sign that is displayed on private property for more than 30 days, but not intended to be displayed for an indefinite period.
LUMINANCEAn objective measurement of the brightness of illumination, including illumination emitted by an electronic sign, measured in candles per square foot (cd/ft2).
MANUAL CHANGEABLE COPY SIGNA sign or portion thereof on which the copy or symbols are changed manually through placement or drawing of letters or symbols on a sign face.
MECHANICAL MOVEMENT SIGNA sign having parts that physically move rather than merely appear to move as might be found in a digital display. The physical movement may be activated electronically or by another means, but shall not include wind-activated movement such as used for banners or flags. Mechanical movement signs do not include digital signs that have changeable, programmable displays.
MEMORIAL SIGNA memorial plaque or tablet, including grave markers or other remembrances of persons or events, which is not used for a commercial message.
MESSAGE CENTER SIGNA type of illuminated, changeable copy sign that consists of electronically changing alphanumeric text often used for gas price display signs and athletic scoreboards.
MURAL (or MURAL SIGN)A large picture/image (including but not limited to painted art) which is painted, constructed, or affixed directly onto a vertical building wall, which may or may not contain text, logos, and/or symbols.
NEON SIGNA sign illuminated by a neon tube, or other visible light-emanating gas tube, that is bent or shaped to form letters, symbols, or other graphics.
NONCONFORMING SIGNA sign that was legally erected and maintained at the effective date of this section, or amendment thereto, that does not currently comply with sign regulations of the district in which it is located.
OFF-PREMISES SIGNAn outdoor sign whose message directs attention to a specific business, product, service, event or activity, or other commercial or noncommercial activity, or contains a noncommercial message about something that is not sold, produced, manufactured, furnished, or conducted on the premises upon which the sign is located (also known as "third-party sign," "billboard" or "outdoor advertising").
ON-PREMISES SIGNA sign whose message and design relate to an individual business, profession, product, service, event, point of view, or other commercial or noncommercial activity sold, offered, or conducted on the same property where the sign is located.
PENNANTA triangular or irregular piece of fabric or other material, commonly attached in strings or strands, or supported on small poles intended to flap in the wind.
PERMANENT SIGNA sign attached or affixed to a building, window or structure, or to the ground in manner that enables the sign to resist environmental loads, such as wind, and that precludes ready removal or movement of the sign and whose intended use appears to be indefinite.
PORTABLE SIGNA sign designed to be transported or moved and not permanently attached to the ground, a building or other structure.
(1) SANDWICH BOARD SIGNA type of freestanding, portable, temporary sign consisting of two faces connected and hinged at the top and whose message is targeted to pedestrians (also known as "A-frame sign").
(2) VEHICULAR SIGNA sign affixed to a vehicle in such a manner that the sign is used primarily as a stationary advertisement for the business on which the vehicle sits or is otherwise not incidental to the vehicle's primary purpose.
PROJECTING SIGNA building-mounted, double-sided sign with the two faces generally perpendicular to the building wall, not to include signs located on a canopy or awning (also known as "blade sign").
PUBLIC SIGNA sign containing any material or device which has the effect of intensifying reflected light.
REVOLVING SIGNA sign which revolves in a circular motion, rather than remaining stationary on its supporting structure.
ROOF SIGNA building-mounted sign erected upon, against, or over the roof of a building.
SCOREBOARDA sign contained within an athletic venue and intended solely to provide information to the attendees of an athletic event.
SECURITY SIGNAn on-premises sign regulating the use of the premises, such as a "no trespassing" or "no hunting" or "no soliciting" sign (also known as "warning sign").
SHIELDEDThe description of a luminaire from which no direct glare is visible at normal viewing angles, by virtue of its being properly aimed, oriented, and located and properly fitted with such devices as shields, barn doors, baffles, louvres, skirts or visors.
SIGNAny device, structure, fixture, painting, emblem, or visual that uses words, graphics, colors, illuminations, symbols, numbers, or letters for the purpose of communicating a message. "Sign" includes the sign faces as well as any sign-supporting structure.
SIGN AREAThe total dimensions of a sign surface used to display information, messages, advertising, logos or symbols.
SIGN FACEThe part of the sign that is or can be used for the sign area. The sign area could be smaller than the sign face.
SNIPE SIGNA sign tacked, nailed, posted, pasted, glued or otherwise attached to trees, poles, stakes, fences, public benches, streetlights, or other objects, or place on any public property or in the public right-of-way or on any private property without the permission of the property owner (also known as "bandit sign").
STOREFRONTThe exterior facade of a building housing a commercial use visible from a street, sidewalk or other pedestrian way accessible to the public and containing the primary entrance to the commercial establishment.
STREAMERSA display made of lightweight, flexible materials, containing long, narrow, wavy strips hung individually or in a series, with or without a logo or advertising message printed or painted on them, and typically designed to move in the wind.
STREET FRONTAGEThe side or sides of a lot abutting on a public street or right-of-way.
STREET POLE BANNERA banner suspended above a public sidewalk and attached to a single street pole. These signs shall not contain any commercial advertising.
TRIVISION BOARDSAn outdoor unit with a slatted face that allows three different copy messages to revolve at intermittent intervals.
WALL SIGNA building-mounted sign which is either attached to, displayed on, or painted on an exterior wall in a manner parallel with the wall surface. A sign installed on a false or mansard roof is also considered a wall sign (also known as "facial sign," "parallel wall sign" or "band sign").
WINDOW SIGNAny sign that is applied, painted or affixed to a window, or placed inside a window, within three feet of the glass, facing the outside of the building and easily seen from the outside. Customary displays of merchandise or objects and material without lettering behind a store window are not considered signs.