Definitions.
ADULT BOOKSTORE
An establishment having as a substantial or significant portion of its stock in trade, books, magazines, and other matter which are distinguished or characterized by their emphasis depicting, describing or relating to sexual conduct or sexual excitement, or which is obscene matter or obscene visual material, as these terms are defined in MGL c. 272, § 31 as amended.
ADULT CABARET
A nightclub, bar, restaurant, tavern, dance hall, or similar commercial establishment which presents or conducts public showings of:
(1)
Persons who appear in the state of nudity as defined in MGL c. 272, § 31 as amended; or
(2)
Live performances which are characterized by an emphasis depicting anatomical areas specified as less than completely and opaquely covered human genitals, pubic region, buttock and female breast below a point immediately above the top of the areola, and human genitals in a state of sexual arousal; or relating to sexual conduct or sexual excitement; or which is obscene matter or obscene visual material as these terms are defined in MGL c. 272, § 31 as amended; or
(3)
Films, motion pictures, video cassettes, slides, photographic reproductions or any other visual media which are characterized by the depiction or description of anatomical areas specified as above, or relating to sexual conduct or sexual excitement or which is obscene matter or obscene visual material as these terms are defined in MGL c. 272, § 31 as amended.
ADULT MOTION PICTURE THEATER
An enclosed building for one or more patrons used for presenting material (including, but not limited to, motion picture films, video cassettes, cable television, slides, or any other such visual media) distinguished by an emphasis on matter or visual material depicting, describing, or relating to sexual conduct or sexual excitement or which is obscene matter or obscene visual material as these terms are defined in MGL c. 272, § 31 as amended.
ADULT PARAPHERNALIA STORE
An establishment having as a portion of its stock devices, objects, tools, or toys which are distinguished by their association with sexual activity, including sexual intercourse, sexual conduct or sexual excitement or which is obscene matter or obscene visual material as these terms are defined in MGL c. 272, § 31 as amended, but not including contraceptives.
ADULT RETAIL ESTABLISHMENT
An establishment having as a substantial or significant portion of its stock in trade, books, magazines, pictures, periodicals, motion picture films, video cassettes, or coin-operated motion picture machines for sale, barter or rental which are distinguished or characterized by their emphasis on "matter" or "visual material" depicting, describing or relating to "sexual conduct," "obscene" matter, or which may be considered "obscene" as these terms are defined in MGL c. 272, § 31 as amended, or having for sale, rental or barter, any sexual devices including, but not limited to, devices depicting or representing any part of the human anatomy, or any other device, primarily designed, promoted, or marketed for physical stimulation, or the enhancement thereof, related to "sexual conduct" of any kind as this term is defined in MGL c. 272, § 31 as amended, including any and all chemical products, other than prescription drugs, so designed, promoted or marketed.
ADULT USE ADVERTISEMENT SIGN
An advertising sign or device which advertises an adult use establishment, adult bookstore, adult video store, adult cabaret, adult paraphernalia store, or adult motion picture theater and/or advertises live performances or the trade, rental or sale of material, distinguished by an emphasis on matter depicting, describing, or relating to sexual conduct or sexual excitement or which is obscene matter or obscene visual material as these terms are defined in MGL c. 272, § 31 as amended.
ADULT USE ESTABLISHMENT
Any adult bookstore, adult retail establishment or adult video store as defined below, or any other establishment having a portion of its business activity, stock in trade, or other materials for sale, rental or display, which are distinguished or characterized by their emphasis on matter depicting, describing, or relating to sexual conduct as defined in MGL c. 272, § 31 as amended, including but not limited to the following: any adult cabaret, adult motion picture theater or adult paraphernalia store as set forth below.
ADULT VIDEO STORE
An establishment having as a substantial or significant portion of its stock in trade - for sale or rent - motion picture films, video cassettes, and similar audio/visual media, which are distinguished or characterized by their emphasis depicting, describing, or relating to sexual conduct or sexual excitement or which is obscene matter or obscene visual material as these terms are defined in MGL c. 272, § 31 as amended.
OBSCENE ENTERTAINMENT
All entertainment which may be considered "obscene" as this term is defined by MGL c. 272, § 31 as amended.
SUBSTANTIAL OR SIGNIFICANT PORTION
The term "substantial or significant portion" as used herein shall mean any of the following:
(1)
Twenty percent or more of the business inventory or stock of merchandise for sale, rental distribution, or exhibition during any period of time; or
(2)
Twenty percent or more of the annual number of gross sales, rentals or other business transactions; or
(3)
Twenty percent or more of the annual gross business revenue; or
(4)
Twenty percent or more of the hours during which the establishment is open.
(5)
Any advertising, promotion, or other representation in any quantity by such establishment, including but not limited to newspaper, magazine, direct mail, or internet ads, that indicates that the establishment provides sexually oriented entertainment, merchandise, paraphernalia, etc., by an establishment for which sexually oriented inventory or stock in trade is less than 20% of the total inventory/stock in trade.