As used in this article, the following terms shall have the meanings indicated:
ABANDONED SIGNA sign which has not identified or advertised a current business, service, owner, product, or activity for a period of at least 180 days, in the case of off-premises signs, or at least 360 days in the case of on-premises signs.
ADDRESS SIGNA sign that designates the street number and/or street name for identification purposes, as designated by the United States Postal Service. (Also known as "nameplate sign.")
ANIMATED SIGNA sign depicting action, motion, or light or color changes through electrical or mechanical means.
AWNINGA cloth, plastic, or other nonstructural covering that projects from a wall for the purpose of shielding a doorway or window. An awning is either permanently attached to a building or can be raised or retracted to a position against the building when not in use.
AWNING SIGNAny sign painted on, or applied to, an awning.
BALLOON SIGNA lighter-than-air, gas-filled balloon, tethered in a fixed location, which contains an advertisement message on its surface or attached to the balloon in any manner.
BANNERAny cloth, bunting, plastic, paper, or similar nonrigid material attached to any structure, staff, pole, rope, wire, or framing which is anchored on two or more edges or at all four corners. Banners are temporary in nature and do not include flags.
BEACON LIGHTINGAny source of electric light, whether portable or fixed, the primary purpose of which is to cast a concentrated beam of light generally skyward as a means of attracting attention to its location rather than to illuminate any particular sign, structure, or other object.
BUILDING FRONTAGE (STREET FRONTAGE)The maximum linear width of a building measured in a single straight line parallel, or essentially parallel, with the abutting public street or parking lot. In the case of a building which fronts on more than one public street, the building frontage is each face of the building fronting on a public street. In cases where a building does not front on a public street, the building frontage shall be considered the face of the building where the principal entrance to the building is located.
CANOPYA structure other than an awning made of fabric, metal, or other material that is supported by columns or posts affixed to the ground and may also be connected to a building.
CANOPY SIGNAny sign that is part of or attached to a canopy.
CHANGEABLE COPY SIGNA sign or portion thereof on which the copy or symbols change either automatically through electrical or electronic means, or manually through placement of letters or symbols on a panel mounted in or on a track system. The two types of changeable-copy signs are manual changeable copy signs and electronic changeable copy signs, which include message center signs, digital displays, and trivision boards.
CHANNEL LETTER SIGNA sign consisting of fabricated or formed three-dimensional letters individually applied to a wall, which may accommodate a light source.
CLEARANCEThe distance above the walkway, or other surface if specified, to the bottom edge of a sign. This term can also refer to a horizontal distance between two objects.
DIGITAL DISPLAYThe portion of a sign message made up of internally illuminated components capable of changing the message periodically. Digital displays may include but are not limited to LCD, LED, or plasma displays.
DIRECTIONAL SIGNSigns designed to provide direction to pedestrian and vehicular traffic into, out of, or within a site.
EXTERNAL ILLUMINATIONArtificial light, located away from the sign, which lights the sign, the source of which may or may not be visible to persons viewing the sign from any street, sidewalk, or adjacent property.
FESTOON LIGHTINGA type of illumination comprised of either a) a group of incandescent light bulbs hung or strung overhead or on a building or other structure, or b) light bulbs not shaded or hooded or otherwise screened to prevent direct rays of light from shining on adjacent properties or rights-of-way.
FLAGAny sign printed or painted on cloth, plastic, canvas, or other like material with distinctive colors, patterns, or symbols attached to a pole or staff and anchored along only one edge or supported or anchored at only two corners.
FLASHING SIGNA sign whose artificial illumination is not kept constant in intensity at all times when in use and which exhibits changes in light, color, direction, or animation. This definition does not include electronic message centers signs or digital displays that meet the requirements set forth herein.
FOOTCANDLEA unit of incident light (on a surface) stated in lumens per square foot and measurable with an illuminance meter, AKA "footcandle meter" or "light meter." One footcandle is equal to one lumen per square foot.
FREESTANDING SIGNA sign supported by structures or supports that are placed on or anchored in the ground; and that is independent and detached from any building or other structure. The following are subtypes of freestanding signs:
GAS STATION CANOPYA freestanding, open-air structure constructed for the purpose of shielding service station islands from the elements.
GAS STATION CANOPY SIGNAny sign that is part of, or attached to, the vertical sides of the gas station canopy roof structure. For the purposes of this chapter, gas station canopy signs shall be considered wall signs.
GOVERNMENT/REGULATORY SIGNAny sign for the control of traffic or for identification purposes, street signs, warning signs, railroad crossing signs, and signs of public service companies indicating danger or construction, which are erected by or at the order of a public officer, employee or agent thereof, in the discharge of official duties.
GROUND SIGNA sign permanently affixed to the ground at its base, supported entirely by a base structure, and not mounted on a pole or attached to any part of a building. (Also known as "monument sign.")
HALO ILLUMINATIONA sign using a three-dimensional message, logo, etc., which is lit in such a way as to produce a halo effect. (Also known as "back-lit illumination.")
HISTORIC DISTRICTA district or zone designated by a local, state, or federal government, within which buildings, structures, and/or appurtenances are deemed important because of their association with history, or because of their unique architectural style and scale.
HOLIDAY DECORATIONSSigns or displays including lighting which are a non-permanent installation celebrating national, state, and local holidays, religious or cultural holidays, or other holiday seasons. (Also known as "seasonal decorations.")
ILLUMINATED SIGNA sign with electrical equipment installed for illumination, either internally illuminated through its sign face by a light source contained inside the sign or externally illuminated by a light source aimed at its surface.
ILLUMINATIONA source of any artificial or reflected light, either directly from a source of light incorporated in, or indirectly from an artificial source.
INCIDENTAL SIGNA sign that displays general site information, instructions, directives, or restrictions that are primarily oriented to pedestrians and motor vehicle operators who have entered a property from a public street. These signs shall not contain any commercial advertising.
INCIDENTAL WINDOW SIGNSigns displayed in the window displaying information such as the business's hours of operation, credit institutions accepted, commercial and civic affiliations, and similar information. These signs shall be informational only and shall not contain a commercial message.
INFLATABLE SIGNA sign that is an air-inflated object, which may be of various shapes, made of flexible fabric, resting on the ground or structure and equipped with a portable blower motor that provides a constant flow of air into the device.
INTERACTIVE SIGNAn electronic or animated sign that reacts to the behavior or electronic signals of motor vehicle drivers.
INTERNAL ILLUMINATIONA light source that is concealed or contained within the sign and becomes visible in darkness through a translucent surface. Message center signs, digital displays, and signs incorporating neon lighting shall not be considered internal illumination for the purposes of this chapter.
LEGIBILITYThe physical attributes of a sign that allow for an observer's differentiation of its letters, words, numbers, or graphics.
LIGHT TRESPASSLight emitted by a lighting installation, which extends beyond the boundaries of the property on which the installation is sited.
LIMITED-DURATION SIGNA nonpermanent sign that is displayed on private property for more than 30 days, but not intended to be displayed for an indefinite period.
LUMINANCEAn objective measurement of the brightness of illumination, including illumination emitted by an electronic sign, measured in candles per square foot (cd/ft2).
MANUAL CHANGEABLE COPY SIGNA sign or portion thereof on which the copy or symbols are changed manually through placement or drawing of letters or symbols on a sign face.
MARQUEEA permanent structure, other than a roof or canopy, attached to, supported by, and projecting from a building and providing protection from the elements.
MARQUEE SIGNAny sign attached to a marquee for the purpose of identifying a use or product. If attached to a theater, performing arts center, cinema, or other similar use, it may also advertise films or productions.
MECHANICAL MOVEMENT SIGNA sign having parts that physically move rather than merely appear to move as might be found in a digital display. The physical movement may be activated electronically or by another means, but shall not include wind-activated movement, such as used for banners or flags. Mechanical movement signs do not include digital signs that have changeable, programmable displays.
MEMORIAL SIGNA memorial plaque or tablet, including grave markers or other remembrances of persons or events, which is not used for a commercial message.
MENU SIGNA permanent sign for displaying the bill of fare available at a restaurant, or other use serving food, or beverages.
MESSAGE CENTER SIGNA type of illuminated, changeable copy sign that consists of electronically changing alphanumeric text often used for gas price display signs and athletic scoreboards.
MULTI-TENANT SIGNA freestanding sign used to advertise businesses that occupy a shopping center or complex with multiple tenants.
MURAL (or MURAL SIGN)A large picture/image (including but not limited to painted art) which is painted, constructed, or affixed directly onto a vertical building wall, which may or may not contain text, logos, and/or symbols.
NEON SIGNA sign illuminated by a neon tube, or other visible light-emanating gas tube, that is bent to form letters, symbols, or other graphics.
NONCONFORMING SIGNA sign that was legally erected and maintained at the effective date of this chapter, or amendment thereto, that does not currently comply with sign regulations of the district in which it is located.
OFF-PREMISES SIGNAn outdoor sign whose message directs attention to a specific business, product, service, event or activity, or other commercial or noncommercial activity, or contains a noncommercial message about something that is not sold, produced, manufactured, furnished, or conducted on the premises upon which the sign is located. (Also known as a "third-party sign," "billboard," or "outdoor advertising.")
OFFICIAL TRAFFIC SIGNOfficial highway route number signs, street name signs, directional signs and other traffic signs erected and maintained on public highways and roads in the interest of public safety or for the regulation of traffic.
ON-PREMISES SIGNA sign whose message and design relate to an individual business, profession, product, service, event, point of view, or other commercial or noncommercial activity sold, offered, or conducted on the same property where the sign is located.
PENNANTA triangular or irregular piece of fabric or other material, commonly attached in strings or strands, or supported on small poles intended to flap in the wind.
PERMANENT SIGNA sign attached or affixed to a building, window, or structure, or to the ground in a manner that enables the sign to resist environmental loads, such as wind, and that precludes ready removal or movement of the sign and whose intended use appears to be indefinite.
PERSONAL EXPRESSION SIGNAn on-premises sign that expresses an opinion, interest, position, or other noncommercial message.
POLE SIGNA freestanding sign that is permanently supported in a fixed location by a structure of one or more poles, posts, uprights, or braces from the ground and not supported by a building or a base structure.
PORTABLE SIGNA sign designed to be transported or moved and not permanently attached to the ground, a building, or other structure.
PRIVATE DRIVE SIGNA sign indicating a street or drive which is not publicly owned and maintained and used only for access by the occupants of the development and their guests.
PROJECTING SIGNA building-mounted, double-sided sign with the two faces generally perpendicular to the building wall, not to include signs located on a canopy, awning, or marquee. (Also known as "blade sign.")
PUBLIC SIGNA sign erected or required by government agencies or utilities, including traffic, utility, safety, railroad crossing, and identification signs for public facilities.
REFLECTIVE SIGNA sign containing any material or device which has the effect of intensifying reflected light.
REVOLVING SIGNA sign which revolves in a circular motion rather than remaining stationary on its supporting structure.
ROOF SIGNA building-mounted sign erected upon, against, or over the roof of a building.
SANDWICH BOARD SIGNA type of freestanding, portable, temporary sign consisting of two faces connected and hinged at the top and whose message is targeted to pedestrians. (Also known as "A-frame sign.")
SCOREBOARDA sign contained within an athletic venue and intended solely to provide information to the attendees of an athletic event.
SECURITY SIGNAn on-premises sign regulating the use of the premises, such as a "no trespassing," "no hunting," or "no soliciting" sign. (Also known as "warning sign.)
SHIELDEDThe description of a luminaire from which no direct glare is visible at normal viewing angles by virtue of its being properly aimed, oriented, and located, and properly fitted with such devices as shields, barn doors, baffles, louvers, skirts, or visors.
SIGNAny device, structure, fixture, painting, emblem, or visual that uses words, graphics, colors, illumination, symbols, numbers, or letters for the purpose of communicating a message. Sign includes the sign faces as well as any sign-supporting structure.
SIGN AREAThe total dimensions of a sign surface used to display information, messages, advertising, logos, or symbols. See further in this section for standards for measuring sign area.
SIGN FACEThe part of the sign that is or can be used for the sign area. The sign area could be smaller than the sign face.
SNIPE SIGNA sign tacked, nailed, posted, pasted, glued, or otherwise attached to trees, poles, stakes, fences, public benches, streetlights, or other objects, or placed on any public property or in the public right-of-way or on any private property without the permission of the property owner. (Also known as "bandit sign.")
STOREFRONTThe exterior facade of a building housing a commercial use visible from a street, sidewalk, or other pedestrian way accessible to the public and containing the primary entrance to the commercial establishment.
STREAMERSA display made of lightweight, flexible materials, consisting of long, narrow, wavy strips hung individually or in a series, with or without a logo or advertising message printed or painted on them and typically designed to move in the wind.
STREET FRONTAGEThe side or sides of a lot abutting on a public street or right-of-way.
STREET POLE BANNERA banner suspended above a public sidewalk and attached to a single street pole. These signs shall not contain any commercial advertising.
TEMPORARY SIGNA type of nonpermanent, sign that is located on private property that can be displayed for no more than 30 consecutive days at one time.
TRIVISION BOARDSAn outdoor unit with a slatted face that allows three different copy messages to revolve at intermittent intervals.
VEHICULAR SIGNA sign affixed to a vehicle in such a manner that the sign is used primarily as a stationary advertisement for the business on which the vehicle sits or is otherwise not incidental to the vehicle's primary purpose.
VENDING MACHINE SIGNA sign displayed on a vending machine indicating the name of the product being sold and/or the price of such product.
WALL SIGNA building-mounted sign which is either attached to, displayed on, or painted on an exterior wall in a manner parallel with the wall surface. A sign installed on a false or mansard roof is also considered a wall sign. (Also known as "fascia sign," "parallel wall sign," or "band sign.")
WINDOW SIGNAny sign that is applied, painted, or affixed to a window, or placed inside a window, within three feet of the glass, facing the outside of the building, and easily seen from the outside. Customary displays of merchandise or objects and material without lettering behind a store window are not considered signs.