Upon receipt of an application or adoption of a motion and receipt of the appropriate environmental determination or final EIS, the city clerk shall schedule a public hearing for the next regular meeting of the planning commission and shall give notice as prescribed in WMC § 17.48.030. Conclusive action on an application or adopted motion shall be taken within 90 days of the initial hearing or the request shall be deemed denied. The hearing may be continued for longer period of time with the written consent of the applicant. The city clerk shall within 14 days from the date of action notify the city council of the action. At the next regular meeting of the city council following notification the council shall schedule a public hearing to consider the application and the planning commission's recommendation. Conclusive action shall be taken within 90 days of the initial hearing or the application shall be deemed denied. Enactment of an ordinance by the city council approving an amendment shall constitute final action. When the action of the council is to deny a request, the adoption of the motion, by a roll call vote, shall be considered final action. Written notice of the action shall be forwarded to the applicant and be attached to the permanent file.