Publication and posting. Every zoning ordinance and every amendment to a zoning ordinance, including any map incorporated therein, adopted in accordance with the Town Law shall be entered in the minutes of the Town Board, and a copy thereof, exclusive of any map incorporated therein, shall be published once in the official newspaper. In addition, a copy of such ordinance or amendment, together with a copy of any map incorporated therein, shall be posted conspicuously at or near the office of the Town Clerk. Affidavits of the publication and posting thereof shall be filed with the Town Clerk. Such ordinance shall take effect 10 days after such publication and posting, but such ordinance or amendment shall take effect 10 days after from the date of service as against a person served personally with a copy thereof certified by the Town Clerk and showing the date of its passage and entry in the minutes.