Proposals for transient lodging facilities shall comply with the design guidelines for transient lodging facilities, set forth as in this section, as well as the design review guidelines which have been established for all commercial projects.
DESIGN GUIDELINES FOR TRANSIENT LODGING FACILITIES |
These design guidelines are prepared as a checklist of items that affect the physical aspect of hotel/motel developments. They are not intended to restrict creativity or to limit imagination in proposals, but rather, to assist both developers and staff in preparing and reviewing projects for satisfactory design and aesthetics. Refer to the underlying zone for development standards and application requirements.
The overall appearance of a transient lodging facility is a product of the site design and the features offered, the relation of the site to surrounding areas, the relation of the buildings on-site and the bulk and scale of those buildings, the landscaping, lighting and signage of the facility as well as the materials and colors used and the design and location of the parking areas. Often, a creative solution to site-specific constraints results in a project highlight and a benefit to surrounding properties.
I. TYPES OF TRANSIENT LODGING FACILITIES
A. Definitions and Expected Features. Transient lodging covers a wide spectrum of facilities from budget motels to resort destinations. Economy class, business/convention facilities and bed and breakfast establishments are also included. A customer chooses a facility to serve a particular need. While features of one type of establishment may be found in another, the following is a breakdown of facilities into three types:
1. Economy. Hotels and motels located on or near major arterials that serve the more budget-minded tourist and business clientele. Facilities can be generalized as being one or two stories with 200 rooms or fewer and having outdoor corridors and basic recreational amenities such as a pool and/or spa. Adjacent surface parking is typical.
2. Full Service. Hotels and motels located near business centers, downtowns or other major arterials convenient to major attractions. They generally provide a broader range of amenities and may include health clubs or other recreational facilities, restaurants, lounges, conference and convention facilities, laundry, secretarial and taxi services and business-oriented shopping facilities.
3. Resort. Hotels and lodgings typically sited on a prominent or otherwise attractive location and/or providing recreational amenities either on-site or within close proximity. They are treated as a destination point and offer a relaxing or vacation-type climate. They often include amenities similar to full service hotels such as restaurants, lounges, meeting facilities and shopping to attract conventions and other businesses.
B. Minimum Parcel Size. The site for a proposed facility shall meet the minimum lot size requirement for the underlying zone. Refer to the Zoning Ordinance for the minimum setback, height and floor area ratio requirements.
C. Businesses space and restaurants. Full service and resort hotels and lodging designed, constructed or used for 25 or more guest rooms or more may include a business supportive space use conducted therein for the convenience of the occupants and their guests, a boutique retail space, or a restaurant for use primarily by the hotel occupants and their guests.
1. The entrance to the business or restaurant shall be from the inside of the hotel.
2. The floor area used for all the businesses and restaurants in the facility shall not exceed 30% of the total ground floor area of all the buildings comprising the hotel which are on a single lot or contiguous lots.
II. SITE DESIGN
A. Provide site planning that accomplishes a desirable transition with the streetscape and adequate landscaping, parking and safe pedestrian movement.
B. Preserve and respect the existing topography by integrating buildings with the hillsides. When grading is required, create several smaller pads rather than one large one.
C. Utilize building height and scale which is compatible with the site and existing or anticipated adjoining buildings. Cluster buildings to attain village scale. Break up long building expanses with plazas and landscaping.
D. Maximize view opportunities of distant hills and mountains and other natural and manmade landmarks from the complex.
E. Ensure that full architectural treatment is provided on all building elevations, particularly those fronting major Circulation Element Streets.
F. Centrally locate the lobby and office for easy access from streets and hotel units.
G. Create an individual theme for the project site which is reinforced through architectural, landscaping, signage and streetscape treatments.
H. Create a sense of arrival with unique focus to the project. Create sense of place and individual identity for each project by appropriate utilization of design treatments.
I. Provide outdoor-oriented areas and activities such as cafes, kiosks, booths, benches, etc.
J. Orient buildings around courtyards, arcades and plazas whenever possible.
K. Avoid parking areas between street and building. Provide parking in rear of buildings.
L. Consider crime prevention design and ease of surveillance in site planning and access design. Exemplary measures include visual corridors into the project from major roadways, landscaping to maintain views of pedestrian areas from drive aisles, and sufficient night lighting of pedestrian and parking areas.
M. Exterior corridors on multi-level buildings are strongly discouraged and should not be located adjacent to residential uses.
III. RELATIONSHIP TO COMMUNITY
A. Maintain a sense of community. Integrate projects with adjacent development.
B. Provide an attractive landscape tradition to adjoining properties.
C. Provide buffers for any project features which may have negative impacts upon adjacent properties.
D. The property shall be developed and maintained in a neat, quiet, and orderly condition and operated in a manner so as not to be detrimental to adjacent properties and occupants. This shall include the maintenance of exterior façades of the building, designated parking areas serving the use, walls and fences and the perimeter of the site (including all public parkways), subject to section 33-1344(X).
IV. LANDSCAPE TREATMENT (Refer to the underlying zones in the Zoning Ordinance for specific landscape requirements.)
A. Preserve natural or existing topographic patterns where such features contribute to beauty and utility of a development. Modification to topography will be permitted where it contributes to good appearance and site utilization.
B. Design grades of walks, parking spaces, terraces, and other paved areas to provide an inviting and stable appearance for walking and, if seating is provided, for sitting.
C. Provide landscape treatments which enhance architectural features, strengthen vistas and important axes, and provide shade.
D. Achieve unity of design by repetition of certain plant varieties and other materials and by correlation with adjacent development.
E. Select plant material for interest in its structure, texture and color, and for its ultimate growth. Plants that are drought-tolerant and indigenous to the area are encouraged.
F. Protect landscaping in locations where plants will be susceptible to injury by pedestrian or motor traffic, by constructing appropriate curbs, tree guards, or other devices.
G. Enhance parking areas and traffic ways with landscape spaces containing trees or tree groupings.
H. Screen service yards, parking areas and other places that tend to be unsightly by use of decorative walls, fencing, landscaping, berming, or combinations of these.
I. Design miscellaneous structures and street hardware to be part of the architectural concept of design and landscape. Scale, material and color shall be compatible with surroundings.
V. BUILDING DESIGN
A. Evaluate the appearance of a project based on the quality of its design and relationship to surroundings. Architectural style is not restricted.
B. Utilize creative access designs to individual units which encourages individual or interior access.
C. Vary detail, form and siting to provide visual interest. Monotony of design in single or multiple building projects shall be avoided.
D. Utilize interior access for guest rooms where possible. Direct exterior access to guest rooms should be limited to facilities of smaller size and fewer amenities.
E. Design building components such as windows, doors, eaves and parapets to have similar proportions and relationships to one another.
F. Locate vending machines in interior halls where possible located outside, stay on interior side of facility or screen appropriately with wall features and landscaping.
G. Screen roof-top equipment where visible from surrounding areas.
H. Consider using flat roof areas as terraces.
I. Provide service delivery areas for restaurants and other amenities requiring service deliveries away from the general public use areas of the hotel.
VI. SIGNAGE
(Refer to the underlying zone in the Zoning Ordinance for specific sign regulations.)
A. Establish a uniform sign program for each project to ensure aesthetic quality. The program should address lettering style, size, form, color and materials.
B. Propose signs which have good scale and proportion in their design and visual relationship to buildings and surroundings and complement the architectural design of the building. Major identification signs should have simple forms and shapes to minimize visual clutter.
C. Present colors, materials and lighting which are restrained and harmonious with the building and site. Sign supports should be a black or dark brown or other dark color with a flat finish to minimize their visibility.
D. Minimize lighting for signs as much as possible and still provide readability. Glare and ambient light should not affect adjacent properties. Flashing lights shall be prohibited.
E. Design signs to be compatible with signs on adjoining premises so as not to compete for attention.
VII. PARKING AREAS AND ACCESS (Refer to Article 39 of this chapter for specific parking regulations.)
A. Provide the parking and loading space requirements as found in the Zoning Ordinance.
B. Locate loading spaces away from the front and exterior side of the facility or otherwise screen them from view. Loading spaces shall operate in a safe and efficient manner so as to not interfere with vehicular circulation and parking.
C. Provide valet parking or adequate loading and unloading as part of the design and operating standards of the facility. Short-term parking should be provided in close proximity to the office/check-in areas. Delivery and loading areas should be screened to minimize adverse visual and noise-related impacts to adjacent uses.
D. Coordinate project access with adjacent intersection design and median cuts in abutting arterial and major highways.
E. Design the pads as close to the street elevations as possible where the development abuts a major road to facilitate vehicular access, project visibility and drainage.
F. Lay out car and pedestrian flow patterns carefully within the site, to minimize auto/pedestrian conflicts and insure adequate fire and delivery vehicle access.
G. Soften the visual impact of parking areas on-and off-site by using landscaped islands; landscape screening, berms, walls; breaking up parking into sub-lots or into areas associated with particular uses; utilizing textured paving and walkways; or similar design measures.
H. Coordinate the design of projects and associated expanded parkways with the parkways and medians of adjacent roadways including landscaping, project entries, street furniture and fencing.
I. Coordinate site planning with transit stops.
J. Use shading devices extensively in parking and pedestrian areas, such as canopy trees, arcades, decorative awnings and porticos.
K. Orient buildings to provide parking through rear entrances where possible.
VIII. LIGHTING DETAILS (Refer to Article 35 of this chapter for specific outdoor lighting regulations.)
A. Enhance the building design and the adjoining landscape with exterior lighting.
B. Provide lighting standards and building fixtures which are of a design and size compatible with the building and adjacent areas.
C. Provide lighting which is restrained in design and avoids excessive brightness.
IX. EXTERIOR MATERIALS AND COLORS
A. Select materials which have good architectural character and are compatible with adjoining buildings.
B. Select materials which are suitable to the type of building and the design in which they are used. Buildings shall have the same or harmonious materials used for all exterior walls or other components visible from public areas.
C. Select materials of durable quality.
D. Use harmonious colors and compatible accents.
E. Screen refuse and waste removal areas, service yards, storage yards, exterior work areas and roof equipment from view from public areas with compatible building lines and color.
X. MAINTENANCE
A. Continued good appearance depends upon the extent and quality of maintenance. Choose materials and their use, together with the types of finishes and other protective measures, which are conducive to easy maintenance and upkeep.
B. Include provision for washing and cleaning of buildings and structures, as well as control of refuse, in the design. Configurations that tend to accumulate debris, leaves, trash and dirt shall be avoided.
XI. EXISTING FACILITIES
Consistent with the intent of the City of Escondido to provide a wide range of transient lodging facilities, the existing hotels and motels may be remodeled and/or expanded. The above design guidelines shall apply to all facilities and be incorporated into the design and upgrade of any existing facility.
XII. DOWNTOWN SPECIFIC PLAN PROJECTS
Proposals for facilities in the Downtown Specific Plan Area shall consider the following:
A. Consider providing a full service type of facility, capable of accommodating meetings and conventions that may from time to time be associated with the civic center of the City.
B. Relate the design of the site and buildings to the surrounding built environment, to be compatible with the architecture, scale and color of the civic core.
(Zoning Code, Ch. 107, § 1070A.50; Ord. No. 91-5, § 6 and Exh. A, 4-3-91; Ord. No. 2016-15, § 4, 10-26-16; Ord. No. 2019-09, § 6, 9-11-19)