It is the intention of the Town Board to exercise its police power and zoning authority to (a) assure the compatibility of signs with the surrounding environment, (b) create a more attractive economic and business climate; (c) conserve property values in all areas, (d) protect public investment in streets and highways, (e) promote the welfare and safety of motorists and town residents, (f) safeguard the streetscape of the Town, (g) prevent property damage and personal injury which may result from signs which are improperly constructed, secured or poorly maintained, (h) balance public and private objectives, and (j) promote the use of signs which are aesthetically pleasing, of appropriate scale, and integrated with surrounding buildings and landscape, in order to meet the community's expressed desire for quality development.