[Added 5-27-1997 by Ord. No. 97-1061]
As used in this chapter, the following terms shall have the meanings indicated:
ADVERTISEIncludes giving or attempting to give or intending to give any notice or information or any activity which gives or attempts to give or intends to give any notice, information or warning.
AREA OF SIGNThe area of a sign shall be computed and determined as specified in §
400-64 of this chapter.
AWNINGAny attachment to a building which projects away from the building when in use and is so erected so as to permit its being raised to a position flat against the building when not in use.
BANNERAny temporary sign applied to paper, plastic or fabric of any kind, as may be permitted by the Mayor and Council by permit, above a public right-of-way.
BILLBOARDAny sign erected or maintained for the purpose of displaying outdoor advertising for products or services provided off premises.
CANOPYAny attachment to a building, other than an awning, which is carried by a frame supported by the ground or sidewalk.
ERECTTo build, construct, attach, hang, place, suspend or affix, and also including the painting of wall signs.
FACING or SURFACEThe surface of the sign upon, against or through which a message is displayed or illuminated on the sign.
FREESTANDING SIGNAny sign supported by structures or supports that are placed on or anchored in the ground that are independent from any building or other structure.
HEIGHT OF SIGNThe height of a sign shall be computed and determined as specified in §
400-64 of this chapter.
ILLUMINATED SIGNAny sign which has characters, letters, figures, a design or an outline illuminated by electric lights or luminous tubes as a part of the sign proper.
MAINTENANCE AND REPAIRIncludes replacement, without substantial change, of any parts or support of any sign, and the painting, without change of text, design or size of any sign, without removal of the sign from the wall of the structure supporting it. Any work and materials performed and provided with respect to a sign, the cost of which work and materials constitutes 50% or more of the then-current value of the sign, shall not be deemed maintenance or a repair but shall constitute an erection, reerection or relocation of a sign.
MARQUEEAny hood or awning of permanent construction projecting from the wall of a building above an entrance and extending over a thoroughfare, including signs attached thereto, the supports of which are an integral part of the original structure and which is not retractable.
PENNANTAny lightweight plastic, fabric or other material, whether or not containing a message of any kind, suspended from a rope, wire or string, usually in series, designed to move in the wind.
PERSONIncludes any person, individual, business entity, partnership, association, corporation, company or organization of any kind.
PORTABLE SIGNAny sign not permanently attached to the ground or other permanent structure or a sign designed to be transported, including but not limited to signs designed to be transported by means of wheels; signs converted to A- or T-frames; menus and sandwich-board signs; balloons used as signs; umbrellas used for advertising; and signs attached to or painted on vehicles parked and visible from the public right-of-way, unless said vehicle is used in the normal day-to-day operations of the business.
PREMISESIncludes a building or structure or a place or tract of land, lot or real estate, vacant or otherwise.
PROJECTING SIGNAny sign affixed to a building or wall in such a manner that its leading edge extends more than 10 inches beyond the surface of such building or wall.
ROOF SIGNAny sign erected, constructed and maintained wholly upon or over the roof of any building, with the principal support on the roof structure.
SIGNIncludes any device, either freestanding or attached to a building or structure, or erected, painted, represented or reproduced upon or in (to the extent provided herein) any building or structure, including telephone poles, which displays, reproduces or includes any letter, word, name, number, model, insignia, emblem, design, device or representation used for one or more of the following purposes: to identify the premises or occupant or owner of the premises; to advertise any trade, business, profession, industry, service or other activity; to advertise any product or item; to advertise the sale or rental or use of all or part of the premises, including that upon which it is displayed; to direct vehicular or pedestrian traffic, other than state, county or municipal highway and roadway markers; and shall include any announcement, declaration, demonstration, display, illustration, insignia or any representation used to advertise or intended to advertise or promote the interests of any person. In no event shall the word "sign" be construed to mean any sign in the interior of any structure except as specifically set forth in §
400-70 of this chapter. Only those vending machines which are illuminated shall be subject to the requirements of this chapter.
[Amended 12-9-1997 by Ord. No. 97-1077]
STRUCTUREIncludes any building, edifice, construction or piece of work or any part thereof or any combination of related parts.
WALL SIGNAll flat signs of solid-face construction which are placed against a building or other structure and attached to the exterior front, rear or side wall of any building or other structure so that the display surface is parallel with the plane of the wall.
WINDOWIncludes any opening in the exterior wall or roof of any structure for the purpose of admitting air or light, whether or not covered with glass, plastic or other covering, and whether or not part of a door.
WINDOW SPACEIncludes the aggregate square footage of all windows on any given side and any given story of any structure, regardless of the angle or angles at which they are set.
ZONING ORDINANCEThe Zoning Ordinance of the Borough of Montvale, entitled "Zoning," Chapter
400 of the Municipal Code of the Borough of Montvale, as amended and supplemented.