SIGN — Any display of lettering, logos, colors, lights, trade flags or illuminated sign device including neon tubes visible to the public from the outside of a building or from a traveled way which either conveys a message to the public, or intends to advertise, direct, announce or draw attention to, directly or indirectly, a use conducted, goods, products, services or facilities available, either on the lot or any other premises; excluding window display merchandise which shows no advertising, and excluding properly existing pavement markings or directional arrows painted on the ground and which show no advertising. (See § 504, Signs) This definition shall be construed in conjunction with other applicable definitions.
a.
ATTACHED SIGN — A sign which is affixed to any structure. This may include, but is not limited to, roof signs, wall signs, projecting signs, and signs attached to buildings and sheds.
b.
DIRECTORY SIGN — Any off-premises free-standing sign containing more than one store name on individual panels.
c.
FLASHING SIGN — A sign whose illumination is not kept constant in intensity at all times when in use, and/or which exhibits changes in light, color, direction or animation. For the purposes of this section, illuminated signs which indicate exclusively the date, time and temperature are not considered flashing signs, provided however they meet all other provisions of this section.
d.
FREE-STANDING SIGN — A self-supporting sign not attached to any building, wall, or fence, but in a fixed location.
e.
ILLUMINATED SIGN — Any sign lit by electrical bulbs, fluorescent lights, or neon tubes. Neon tubes used as abstract, graphic, decorative or architectural elements shall be considered an illuminated sign.
f.
MARQUEE — A permanent canopy often of metal and glass above a theater entrance containing the name of a currently featured film or play and its stars.
g.
MOVEABLE SIGN — A sign capable of being readily moved or relocated, including portable and A-frame signs and those on a chassis or wheels or supported by legs.
h.
OFF-PREMISES SIGN — Any sign which is not on the premises of the business, including a billboard. Not an on-premises sign.
i.
ON-PREMISES SIGN — Any sign which advertises, calls attention to, or identifies the occupant of the premises on which the sign is maintained, or the business transacted thereupon.
j.
PROJECTING SIGN — Any sign which is affixed to a building or other structure, is affixed at a right angle, and which extends more than six inches beyond the surface to which it is affixed.
k.
ROOF SIGN — Any sign which is located above, or projects above, the lowest point of the eaves or the top of the parapet of any building, or which is painted on or fastened to a roof.
l.
SYMBOL — A three-dimensional, two-sided representation of the primary generic merchandise sold on the premises, usually mounted on a bracket perpendicular to the shop front.
m.
TEMPORARY SIGN — A sign intended to be used for a period of no more than 30 days. Exceptions for devices intended for civic purposes may be granted by special permit from the Zoning Board of Review.
n.
TRADEMARK — The registered name, figure, letter, word or mark adopted and used by a manufacturer or merchant in order to designate their goods and to distinguish them from any others.
{amended 5-3-2022 by Ord. No. 2022-04]
o.
WALL SIGN — Any sign which is painted on, incorporated into, or affixed parallel to the wall of a building and which extends not more than six inches from the surface of that building.