General Provisions. No signs shall be placed on or attached to a building or erected independently for any purpose other than to advertise a permitted business or use conducted on the same premises unless specifically permitted herein. No billboards shall be erected or replaced. Any sign having a message which in and of itself is lewd and licentious or advocates an act in violation of any municipal, county, state or federal law shall be prohibited. No signs shall be erected, altered or replaced which are not in accordance with the standards established in this title. No sign except traffic signs and those of a duly constituted governmental body shall be erected within the street right-of-way, nor shall any sign be placed on any property without the consent of the property owner.
No sign of any type shall be permitted to obstruct driving vision, traffic signals, traffic directional and identification signs, other places of business, or other signs or windows of the building on which they are located. No signs shall be attached to trees, fenceposts, stumps, utility poles, but shall be freestanding or attached to buildings in an approved manner. No sign shall be erected so as to project over the property line. In the SC and GC districts, no freestanding sign shall be closer than 25 feet to another freestanding sign measured along the side line of the street nearest to which the signs are located.
All signs shall require a sign permit from the zoning officer and a building permit from the construction code official. No sign shall exceed 32 square feet in area. The applicant shall furnish the zoning officer a fee as required and the necessary information from which to determine whether the subject sign meets the requirements of this title. Where erection of the sign has not been completed within a four-month period after the date of issuance of the permits, the permits shall be null and void.
1. Animated, Flashing Freestanding and Illusionary Signs. Signs using mechanical or electrical devices to revolve, flash or display movement or the illusion of movement and electronic message signs are prohibited.
2. Height. No freestanding sign shall be higher than 25 feet, except that no sign shall exceed any lesser height if particularly specified. Where signs project beyond a building facade or wall over a pedestrian way, the lowest portion of the sign shall be at least nine feet above the walkway.
3. Freestanding Signs. Freestanding signs shall be supported by one or more columns or uprights which are firmly imbedded in the ground. Exposed guy wires, chains or other connections shall not be a support of a freestanding sign. Where a property does not have sufficient area for a freestanding sign to be mounted, a sign firmly attached perpendicular to the front wall of a building may be permitted in lieu of any permitted freestanding sign provided that the sign shall not extend five feet from the building wall and in any case shall not extend beyond any property line. Such sign shall not exceed 12 inches in thickness nor shall it extend above the roof line of the building more than six inches.
4. Illuminated Signs. Illuminated signs shall be arranged to reflect the light and glare away from adjoining streets. No sign with red, green, blue or amber illumination in a beam, beacon or flashing form resembling an emergency light shall be erected in any location. Illuminated signs shall not be erected in residential districts.
5. Information and Direction Signs. Street number designations, household, nameplates, postal boxes, "private property," on-site directional and parking signs and warning signs are permitted in all zones but are not considered in calculating sign area. No such sign(s) shall exceed three square feet in area.
6. Maintenance. Signs and, in the case of permitted freestanding signs, the mounting area on the ground level beneath the sign, must be constructed of durable materials, maintained in good condition and not allowed to become dilapidated or unsightly.
7. Political Signs. Political signs temporarily giving notice of political campaigns shall be located on private property and shall be set back at least 10 feet from all side property lines and shall not exceed 32 square feet in area. Signs shall be permitted within 45 days prior to any municipal, county, state or national election and shall be removed within five days after the election. All such signs do not need a sign permit.
8. Real Estate Signs. Real estate signs temporarily advertising the sale, rental or lease of the premises or portion thereof on which the sign is erected shall be located on private property and, if not attached to the building, shall be set back from all street lines at least five feet. Signs shall not exceed six square feet in area. All such signs shall be removed at the expense of the advertiser within 30 days after the termination or completion of the matter of business being advertised. "Sold" signs shall be permitted between the signing of the contract of sale and the date of the legal closing. All real estate signs do not require a construction permit.
9. Sign Area. The area of a sign shall be measured around the edges of a framed or enclosed sign or by the area utilized by isolated words and/or symbols, including the background whether open or enclosed, but such area shall not include any supporting framework and bracing incidental to the display itself.
10. Signs With Two Exposures. Such signs shall be measured for area by using the surface of one side of the sign only. Both sides may be used. The sign shall be considered two signs where the sides of the sign are not less than a 45° angle from each other.
11. Wall Fascia or Attached Signs. Wall fascia or attached signs shall be firmly attached to the exterior wall of a building. Parallel attached signs shall not project more than six inches from the building nor shall they extend beyond the end of the building wall upon which they are attached.
12. Window Signs. Interior window signs shall not be considered in computing the allowable signs; provided, however, that such interior signs shall not exceed 25% of the total window area. Interior window signs shall be professionally designed and no cardboard signs are permitted.
13. Flags may be displayed in all zones and do not need a permit, provided that no portion of any flag shall extend beyond the property line at any time.
14. Temporary Signs.
a. Temporary Special Event and Other Signs. Temporary signs, advertising events such as fairs, bazaars, auctions, garage sales or other special events shall be permitted, shall not exceed 30 square feet in size and shall be erected or placed so as not to obstruct or obscure visibility at corners or intersections or otherwise cause a traffic safety board. Such signs are allowed one month prior the event being advertised and must be removed within 10 days following the conclusion of the event. Signs erected by an ongoing business as a means of furthering its business activity or by an ongoing business or an individual as means of selling real property shall not fall within this special activity designation.
All other temporary signs permitted in the B.O.C.A. Building Code shall be permitted provided that only one sign per lot is erected and such sign shall not exceed 30 square feet in size. Such signs shall be displayed for no longer than 15 days and shall not be displayed again for 45 days.
Banner-style signs extending from one side of the street to the other are not permitted, other than at locations which may from time to time be specified by the Borough and only in the following instances:
i. By the Borough for the purpose of publishing Borough sponsored events;
ii. By the Borough on behalf of a nonprofit organization with its principal office located on Long Beach Island for the purpose of publicizing a civic or charitable event to be held on the Island under the sponsorship of the nonprofit organization. All costs, including but not limited to, the cost of providing the banner as well as the cost of erecting such banner, will be borne by the nonprofit organization.
iii. All requests for erection of banners will be treated on a first-come first-served basis, but with the proviso that Borough banners will have precedence over those of nonprofit organizations. The Borough may refuse permission to erect any banner that contains material, or publicizes an event, that is not in keeping with the objective of maintaining Long Beach Island as a family resort.
b. Temporary Construction and Contractor Signs.
i. One temporary construction sign approved as part of a development application is permitted, not exceeding 32 square feet, and advertising the prime contractor, subcontractor(s), architect, financing institution and similar data for the period of construction beginning with the issuance of a construction permit, provided such sign is on the site where construction is taking place, is not on any existing or proposed street or easement and is set back at least 10 feet from all street and lot lines.
ii. One temporary contractor sign, advertising the name or business of a mechanic, contractor or artisan, is permitted only during the period when the mechanic, contractor or artisan is actively performing work on the lands and premises where the sign is placed. The sign shall not exceed 12 square feet, inclusive of all mechanics, contractors or artisans performing work on said premises, and shall be set back at least 10 feet from all street and property lines.
iii. Temporary construction and contractor signs placed at the site of the construction work, renovation or alteration shall be removed before the issuance of the first certificate of occupancy, continuing certificate of occupancy, certificate of approval or temporary certificate of occupancy.