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Moreno Valley City Zoning Code

CHAPTER 9

12 SIGN REGULATIONS

§ 9.12.010 Purpose and intent.

The purpose and intent of this chapter is to establish the legal framework for a comprehensive system of sign regulation to:
A. 
Aid in the identification of land uses and facilities to provide for public convenience;
B. 
Encourage signs that are attractive, discourage clutter and maintain a high quality visual image for the community;
C. 
Promote the economic well-being of local businesses and the community;
D. 
Reduce traffic and safety hazards;
E. 
Ensure that signs are in keeping with the goals, objectives and policies of the city of Moreno Valley general plan; and
F. 
Provide no more restrictions on speech than necessary to implement the purpose and intent of this chapter.
(Ord. 359, 1992; Ord. 489 § 1.1 (Exh. A), 1996; Ord. 545 § 2.2, 1998)

§ 9.12.020 Applicability.

A. 
General Provisions.
1. 
No sign shall be erected, placed or maintained, except as specified in this chapter. Where there is a conflict between the provisions of this chapter and any other applicable regulations, the more restrictive provisions shall prevail.
2. 
Should any portion or provision of this chapter be determined by the courts to be unconstitutional or invalid, such decision shall not affect the constitutionality or validity of the remaining portions of this chapter.
B. 
Sign Permits. All signs shall require permits and payment of applicable processing fees unless exempted by this chapter. No permit shall be issued unless the sign is consistent with this chapter, any applicable sign program, specific plan, and the city general plan. Applications for sign permits shall be made on forms approved by the community development director and shall include such information determined by the director to be necessary to ensure compliance with this chapter.
C. 
Content. All signs, regardless of content, shall be subject to the provisions of this chapter. Ideological and other noncommercial messages may be displayed on any sign subject to the same limitations as commercial messages.
(Ord. 359, 1992; Ord. 426 § 3.1(g), 1994; Ord. 489 § 1.1 (Exh. A), 1996; Ord. 545 § 2.3, 1998; Ord. 694 § 1.1, 2005)

§ 9.12.030 Sign area calculations.

A. 
Sign Area. The area of a sign shall be the entire area that encloses the outside limits of the sign, including the sign copy area and any frame, border, background area, structural trim, or other material forming an integral part of the sign.
B. 
Sign Copy Area. The sign copy area shall be the area that encloses the extreme limits of the area available for displaying the desired message. The sign copy area includes both the written message and the background against which the message can be displayed.
C. 
Measurement Criteria.
1. 
Only one side of a double-faced sign (a sign with two parallel, back-to-back faces) shall be counted in the calculation of sign area or sign copy area.
2. 
The area (sign area/sign copy area) of three-dimensional signs such as spheres or cubes shall be considered to be one-half of the total visible surface area of the sign.
3. 
If the sign consists of more than one section or module, all of the area, including the area between the sections or modules, shall be included in the computation. The area between the sections of a wall sign shall not be included in the computation.
4. 
If the sign is a wall sign composed of individual letters using the wall as a background, with no additional elements, the sign area shall be equal to the sum of the area within the perimeter of each word and symbol. The perimeter shall be delineated by drawing straight lines along the outside edge of each word or symbol.
(Ord. 359, 1992; Ord. 489 § 1.1 (Exh. A), 1996)

§ 9.12.040 Exempt signs.

A. 
Exempt Signs. The following signs shall be exempt from the minor development review permit requirements and shall be permitted subject to the limitations contained in this chapter. However, exempt signs shall be required to adhere to the regulations established for each sign type and a building permit may be required.
1. 
Change of copy involving no change in the structure, materials or dimensions of the sign;
2. 
Temporary holiday decorations;
3. 
Interior signs;
4. 
Licensed commercial vehicles (see Section 9.12.050(C) of this chapter regarding prohibited vehicle signs);
5. 
Memorial tablets and plaques;
6. 
Official and legal notices;
7. 
Public transportation vehicles and bus shelters;
8. 
Public utility signs;
9. 
Safety signs;
10. 
Residential identification signs (see subsection B of this section);
11. 
Temporary site identification signs (see subsection C of this section);
12. 
Window signs (see subsection D of this section);
13. 
For sale, lease or rent and personal message signs (see subsection E of this section);
14. 
Open house signs (see subsection F of this section);
15. 
On-site subdivision sale signs (see subsection G of this section);
16. 
Temporary signs during an election period (see subsection H of this section);
17. 
Signs for projects under construction (see subsection I of this section);
18. 
Directional, warning and informational signs (see subsection J of this section);
19. 
Flags (see subsection K of this section);
20. 
Incidental signs (see subsection L of this section);
21. 
Agricultural signs (see subsection M of this section);
22. 
Under-canopy signs (see subsection N of this section);
B. 
Residential Identification Signs. The following signs shall be limited to a maximum area of four square feet and a maximum letter height of four inches.
1. 
Residential building identification signs (identifying the name of a residential complex, e.g., "Moreno Arms");
2. 
Residential name plate (identifying the occupants, e.g., "The Smiths").
C. 
Temporary Site Identification Signs. Temporary site identification for public or quasi-public uses are permitted subject to the following:
1. 
One sign not to exceed 16 square feet in area shall be permitted per street frontage;
2. 
The public or quasi-public use is not located within a permanent, full-time facility;
3. 
The public or quasi-public use has only intermittent or periodic use of the facility it occupies, e.g., a local ministry holding weekly services in a school auditorium;
4. 
Such temporary signs must be displayed on the property at which the function is to take place;
5. 
Such temporary signs may only be displayed not more than 24 hours before and while the facility is used or occupied by the intermittent or periodic user and shall be removed immediately thereafter;
6. 
Temporary site identification signs may include A-frame type signs.
D. 
Window Signs. Window signs shall not obscure more than 25% of the "clear sight" window area situated between four and seven feet above the finished floor level.
E. 
For Sale, Lease or Rent and Personal Message Signs. For sale, lease, rent or personal message signs shall be permitted to be placed in all zone classifications on the property offered for sale, lease or rent, or to which the personal message applies, subject to the following regulations:
1. 
For single-family uses: one for sale, lease or rent sign per street frontage not to exceed four square feet in surface area and not more than six feet in height;
2. 
For multiple-family residential uses: one sign for each street frontage, each sign not to exceed 16 square feet in surface area and not more than six feet in height. In addition, a single banner sign may be used not to exceed 40 square feet in area. Such banner shall be affixed to the wall of the building and maintained as described in Section 9.12.060(M);
3. 
For commercial, office and industrial uses: one sign per street frontage not to exceed 24 square feet in surface area and not more than six feet in height; in addition, a single banner may be used not to exceed 40 square feet in area. Such banner shall be affixed to the wall of the building and maintained as described in Section 9.12.060(M).
4. 
For agriculture uses: one sign for each street frontage, each sign not to exceed 16 square feet in surface area and not more than six feet in height;
5. 
For sale, lease or rent signs shall be removed within 15 days of the execution of the sale, lease or rent agreement of the property or space for which the sign was erected;
6. 
Personal message signs: one sign of a noncommercial nature not exceeding eight square feet in area and not more than six feet in height.
F. 
Open House Signs. Off-premises temporary open house signs shall be permitted to be placed in all zone classifications subject to the following regulations:
1. 
Off-premises temporary real estate open house signs shall only be permitted in conjunction with an open house event held for the resale on one single-family residence, mobile home, condominium or townhouse;
2. 
A maximum of five off-premises open house signs shall be allowed for each open house event;
3. 
No more than one open house sign shall be permitted to be placed on any interior parcel and no more than two signs (one per street frontage) shall be permitted on any corner lot;
4. 
Off-premises temporary open house signs shall only be displayed during daylight hours;
5. 
Off-premises temporary open house signs shall not exceed four square feet in area;
6. 
Off-premises temporary open house signs are prohibited within the public right-of-way and shall not be installed in a manner which creates a hazard for vehicle or pedestrian traffic;
7. 
Off-premises temporary open house signs may only be located adjacent to street intersections and must be placed outside of the public right-of-way. The definition of "right-of-way," as found in Chapter 9.15, includes "the entire width of property for the use of highways...". Therefore, this item will require that temporary open house signs be located on private property. Placement of open house signs will require the written permission from the private property owners upon which such signs are placed.
G. 
Subdivision Sale Signs. The following standards shall apply for the construction and installation of on-site subdivision sale signs. On-site subdivision signs, advertising the original sale of a subdivision, are allowed within the boundaries of a subdivision subject to the following minimum standards:
1. 
No sign shall exceed 100 square feet in area;
2. 
No sign shall be within 100 feet of any existing off-site residence;
3. 
No more than two such signs shall be placed within any subdivision; and
4. 
No such sign shall be artificially lighted.
H. 
Temporary Signs During an Election Period.
1. 
"Election period" means the period of time ninety (90) days prior and ten (10) days after any official (1) local, (2) state, (3) regional or (4) national election.
2. 
Temporary signs are permitted in all zoning districts during an election period subject to the following limitations:
a. 
No temporary sign shall exceed 32 square feet;
b. 
No freestanding temporary sign shall exceed six feet in height;
c. 
No lot shall contain temporary signs having an aggregate surface area in excess of 80 square feet;
d. 
No temporary sign shall be artificially lighted;
e. 
No temporary sign shall be erected, placed or maintained upon any private property without the consent of the owner, lessee or person in lawful possession of such property;
f. 
No temporary sign shall be erected, placed or maintained on any publicly owned building, structure, tree or shrub; or upon any portion of a public street or highway right-of-way which is used for traffic or parking;
g. 
No temporary sign shall be erected, placed or maintained so that it does any of the following:
i. 
Mars, defaces, disfigures or damages any public building, structure or other property,
ii. 
Endangers the safety of persons or property,
iii. 
Obscures the view of any fire hydrant, traffic sign, traffic signal, street sign or public informational sign,
iv. 
Blocks lines of sight to areas of vehicular or pedestrian traffic.
3. 
No temporary sign shall be permitted on any median separating opposite vehicular traffic on any public streets or other public rights-of-way.
4. 
Any temporary sign erected, placed or maintained in violation of any provisions of this section will be removed by the city five days after notice of the violation is given to the owner, lessee or person in lawful possession of the property, or to a contact person listed on the sign itself; provided however, that any temporary sign erected, placed or maintained on any public property or right-of-way in violation of subsections (H)(1)(e), (H)(1)(f) or (H)(1)(g) of this section, or which constitutes an immediate danger to the safety of person or property may be removed by the city summarily and without notice. The city may bill for and/or bring an action to recover the reasonable cost of sign removal from any party or parties found to be responsible for the violation under this section. Any removed signs will be held for no longer than 30 days for retrieval by the owner.
I. 
Signs for Projects Under Construction. Contractor or construction signs, future tenant identification signs, real estate signs for sale or lease may be permitted during construction, provided that all of the following are met:
1. 
Thirty-two square foot maximum;
2. 
Maximum of eight feet in height;
3. 
Signs shall be placed no closer than 10 feet to any property line;
4. 
Signs shall be removed within 10 calendar days of issuance of a certificate of occupancy;
5. 
Where a project has in excess of 600 lineal feet of street frontage, one additional sign shall be permitted for each full 600 lineal feet of street frontage and shall be separated by a minimum distance of 600 feet;
6. 
Sign square footage may be combined for a maximum of 72 square feet to advertise more than one of the categories identified above (i.e., construction sign and future tenant sign); and
7. 
For residential projects of four dwelling units or less, a total of one sign per street frontage may be placed on the site, provided that each sign has a maximum of eight square feet, has a maximum height of five feet, and is located no closer than five feet to any property line.
J. 
Directional, Warning or Informational Signs. The following directional, warning and informational signs are permitted:
1. 
Signs providing direction (e.g., exit or entrance), warning or information, as required or authorized by law or by any federal, state, county, special district or city authority;
2. 
"No Trespassing," "No Parking," and similar warning signs to a maximum of four square feet per sign.
K. 
Flags and Flagpoles.
1. 
Residential Uses. Any number of flags of a noncommercial nature are allowed.
2. 
Nonresidential Developments.
a. 
A total of three flags may be displayed, inclusive of official flags and flags of a commercial nature, except that additional official flags may be allowed with a sign permit. Official flags are flags of any nation, state, county, city or other noncommercial organization.
b. 
Subject to approval of a sign permit, a maximum of two flags of a commercial nature may be displayed on vertical poles; each such flag shall be no larger than four feet by six feet in size.
c. 
When a sign permit is required for a flag(s), said permit may be approved if the community development director finds the flag(s) compliments the design of the development where it is to be displayed.
3. 
Flags shall be displayed on poles manufactured for such purpose. Flagpole(s) may be erected not less than 10 feet from any property line. The height or the top of each flagpole shall not exceed the maximum building height for the zone in which it is located.
4. 
Flags shall be maintained in good condition and shall not extend beyond the property line of the property on which they are located.
L. 
Incidental Signs. Incidental signs which show notices of services provided or required by law, trade affiliations, credit cards accepted, and the like shall be exempt from the provisions of the minor development review process provided all of the following are met:
1. 
Such signs are attached to an otherwise approved freestanding sign, structure or building;
2. 
There are no more than four such signs; and
3. 
No sign exceeds an area per face of two square feet.
M. 
Agricultural Signs. Signs identifying agricultural products grown or raised on the premises are permitted, and shall be subject to the following:
1. 
The number of such signs shall be limited to one per street frontage;
2. 
If wall-mounted, the sign shall be located below the roof line;
3. 
Freestanding signs shall be no higher than six feet; and
4. 
Each sign shall have an area no greater than four square feet for parcels two acres or less, no greater than 16 square feet for parcels larger than two acres.
N. 
Under-Canopy Signs.
1. 
An under-canopy sign is a pedestrian-oriented sign suspended beneath a covered walkway (arcade) with businesses along one or both sides of the walkway.
2. 
An under-canopy sign shall be oriented perpendicular to the building face.
3. 
Each tenant within a nonresidential multitenant project may install an under-canopy sign not to exceed four square feet in area near the business entrance.
4. 
Each under-canopy sign shall provide a minimum clearance of eight feet between the bottom of the sign and the walkway below.
5. 
Under-canopy signs shall be constructed of material compatible with the building material.
(Ord. 359, 1992; Ord. 426 § 3.1(h), 1994; Ord. 434 § 1.1, 1994; Ord. 451 § 1.1, 1995; Ord. 489 § 1.1 (Exh. A), 1996; Ord. 694 § 1.1, 2005; Ord. 720 § 2.1, 2006; Ord. 1011, 5/21/2024)

§ 9.12.050 Prohibited signs.

The following signs are prohibited, except as otherwise provided in this section:
A. 
Roof signs extending above the eave or parapet line, except when the community development director finds the sign is an integrated feature of the architectural design or complements the design of the building;
B. 
Except as provided in Section 9.12.060(A) of this chapter, signs which move in any manner, have any portions which move, convey the illusion of motion, revolve or rotate, emit sounds, odors or visible matter, or that incorporate reflective materials that shimmer, glisten or glimmer or flash;
C. 
Vehicle signs placed or attached on vehicles (or trailers) parked on or adjacent to any property, the purpose of which is to attract attention to a business on such property or a product or service provided on such property;
D. 
Portable signs, including A-frame signs, except as permitted under Section 9.12.040(C) of this chapter;
E. 
Off-site signs, except as permitted by Sections 9.12.060(L) and 9.12.080 of this chapter;
F. 
Signs within the public right-of-way, except those required by a governmental agency and temporary political signs and off-site directional signs subject to the provisions of Sections 9.12.040(H) and 9.12.060(L) of this chapter. Modified monument signs located in the public right-of-way subject to the provisions of Section 9.12.060(O) of this chapter may also be permitted;
G. 
Outside light bulb strings, except for temporary uses such as, but not limited to, Christmas tree lots, carnivals, and other similar uses subject to prior approval of a temporary use permit pursuant to the provisions of Section 9.02.150 of this title. This shall not be construed to preclude the year-round use of strings of mini-lights typically used as a Christmas tree decoration;
H. 
Banners, flags, pennants, and balloons, except as specifically permitted by the provisions of Section 9.12.040(E), (K) and (M) of this chapter;
I. 
Other advertising devices used to attract attention, including statues and inflatables, except as permitted for special events under Section 9.12.060(K) of this chapter;
J. 
Signs which are an imitation of, or resemble official traffic warning devices or signs, that by color, location or lighting, may confuse or disorient vehicular or pedestrian traffic. This prohibition shall not include traffic or directional signs installed on private property to control on-site traffic;
K. 
Signs which permit beams or rays of light to be directed at any portion of the traveled way or which are of such intensity or brilliance as to cause glare or to impair the vision or otherwise interfere with the driver of any motor vehicle;
L. 
All signs not otherwise permitted by the provisions of this title;
M. 
Signs attached to trees or shrubs;
N. 
Signs painted on roofs, fences or walls;
O. 
Projecting signs, except as provided in Section 9.12.060(J) of this chapter.
-Image-33.tif
Figure 9.12.050-8 Type of Signs
(Ord. 359, 1992; Ord. 426 § 3.1(i), 1994; Ord. 489 § 1.1 (Exh. A), 1996; Ord. 694 § 1.1, 2005; Ord. 850 § 1, 2012)

§ 9.12.060 Permitted signs.

A. 
General Provisions.
1. 
The following signs shall be permitted subject to a sign permit:
a. 
Monument signs;
b. 
Tenant identification (wall) signs;
c. 
Drive-through restaurant menu boards;
d. 
Freeway signs;
e. 
Gas station signs;
f. 
Theater marquees;
g. 
Internal guidance signs;
h. 
Directory signs;
i. 
Special event signs;
j. 
Off-site directional signs;
k. 
Banners.
2. 
Changeable Copy. The signs described in this section may include manual, electronic or mechanically activated changeable copy comprising not more than 50% of the sign copy area. Such changeable copy shall not blink, flash or change in appearance more than once in three seconds. Manually activated changeable copy signs shall use no more than two colors and shall be enclosed within a cabinet with a clear protective cover.
B. 
Monument Sign Requirements.
1. 
Commercial and Industrial Developments. One sign is allowed per driveway not to exceed a total per street frontage of two square feet of copy area and two and one-half square feet of sign area respectively for each 1,000 square feet of gross floor area within the development. With respect to a single building of less than 10,000 square feet in gross floor area located on an individual parcel with street frontage, such sign need not be less than 20 square feet in sign copy area and 35 square feet in sign area per street frontage.
2. 
Residential Developments.
a. 
Neighborhood Identification Signs.
i. 
One non-illuminated neighborhood identification sign is permitted at each street entrance to each neighborhood.
ii. 
Neighborhood identification signs shall not exceed 25 square feet in copy area, 45 feet in sign area and six feet in height.
iii. 
The content of such signs shall be limited to the name of the neighborhood.
iv. 
All neighborhood identification signs shall be designed for maximum vandal resistance and shall be made of masonry, cement, or other materials of comparable durability. Such signs may be either freestanding or affixed to the neighborhood perimeter wall.
v. 
All neighborhood identification signs shall comply with the sight distance requirements for traffic safety.
vi. 
No neighborhood identification sign shall be allowed unless a homeowners' association or community services district is responsible for sign maintenance.
vii. 
Any neighborhood identification sign located within a city right-of-way shall require an encroachment permit for such sign from the city engineer.
b. 
Multiple-Family Complex. One wall or monument sign, not exceeding 25 square feet in area per display face, is allowed for each public street frontage. Monument signs may not exceed six feet in overall height. In lieu of a freestanding sign or one large wall sign, two single-sided, wall mounted-signs not exceeding 25 square feet per display face are allowed for each public street frontage when located at a project entry point. The content of such signs shall be limited to the name of the complex and the range of addresses within the complex.
c. 
Temporary Model Home Complex. Two non-illuminated signs are permitted not to exceed 25 square feet in copy area, 45 square feet in sign area and six feet in height at each major entrance to the complex. Such signs shall be removed at the completion of home sales.
3. 
Institutional Signs Within Residential Districts. One monument sign not to exceed 36 square feet in copy area, 48 square feet in sign area and eight feet in height is permitted to identify the premises of a place of religious worship or similar quasi-public institution.
4. 
Sign Height and Area.
a. 
The height of a monument sign is the vertical dimension measured from the average finished grade level to the highest point of the sign. The height of a monument sign shall not exceed 15 feet.
b. 
The maximum height of a sign located on a berm with a finished grade level more than two feet above the top of the street curb shall be reduced an amount equal to the distance that the grade level exceeds two feet above the top of curb.
c. 
Where topographic constraints make the established copy height standards impractical, the community development director may adjust the height requirements on a project by project basis.
d. 
The sign area of a monument sign may not exceed the limits prescribed in this section unless a determination is made by the decision-making body that an increase is needed to improve the compatibility of the sign with the architecture of the development where the sign is to be located. This provision shall not be construed to apply to the sign copy area.
5. 
Addresses. Addresses with a minimum of six-inch letters shall be located above the copy area. If a series of addresses are located within the project, the address shall include the entire address range beginning with the lowest number. Addresses shall not be considered in the calculation of the copy area.
6. 
Vacant Spaces. Any vacant tenant spaces on a multitenant monument sign shall appear opaque until occupied using a material and texture consistent with the rest of the sign copy area.
7. 
Opaque Backgrounds. The sign copy area shall be designed with opaque backgrounds such that when illuminated from behind, only the sign text is illuminated against a dark (unlighted) background.
8. 
Application to Multitenant Centers. Monument sign standards apply to any development designed as an integrated center with shared parking and access. Leasing to individual tenants or subdivision of the center shall not establish separate sign privileges for each tenant or parcel.
9. 
Setback Requirements. Monument signs may be placed at the ultimate street right-of-way line, except that they shall not encroach within the limited use area described in the landscape development guidelines and specifications.
C. 
Tenant Identification (Wall) Sign Requirements.
1. 
Signs on Buildings Up to Two Stories High. Each tenant may erect a wall sign on the front, side and rear of the building space occupied by such tenant with a sign area not to exceed 10% of the building face occupied by such tenant, except that such sign need not be less than 20 square feet in area.
2. 
Signs Within Any District on Buildings Over Two Stories High.
a. 
One wall sign not to exceed two percent of the building face may be placed above the windows of the highest floor on each exterior wall (front, rear and side) of the building. Such sign(s) shall display the name of the building or the major tenant.
b. 
Up to four wall signs per building, each not to exceed 20 square feet in area, may be placed below the second floor to identify building tenants.
3. 
Residential Uses. One wall sign is permitted per street frontage of a multiple-family complex not to exceed 12 square feet in area. The content of such signs shall be limited to the name of the complex and the range of addresses within the complex.
4. 
Approved Types of Wall Signs. Wall signs shall consist of individually mounted channel letters, carved or routed wood, neon, sculptured cans, can signs and awning signs.
5. 
Wall Sign Specifications.
a. 
The copy area of a can wall sign shall use an opaque background. The retainer shall be decorative.
b. 
Individually mounted letters may be constructed of metal, plastic or foam, provided that the letters are a minimum of one inch in depth and the density of the plastic or foam is three pounds or greater. Alternative materials may be approved provided they are equivalent in durability to the above-referenced materials.
c. 
Carved or routed wood signs shall be constructed of redwood, cedar, balsa or an equivalent material. Wood signs shall be coated with sealer to minimize weathering. Plywood signs are prohibited.
d. 
Letters or graphics on an awning sign shall be painted, printed or affixed flat against the surface of an awning. An awning is a roof-like cover constructed of non-rigid material over a supporting framework that projects from the exterior wall of a building.
6. 
Raceways and Conduit. Raceways and electrical conduit shall not be visible.
D. 
Drive-Through Restaurant Menu Boards. Two additional signs shall be permitted for the purpose of displaying the type and price of products sold on-site to drive-through customers. Such signs may include a speaker system to allow drive-through customers to order food and beverages. Such signs shall not exceed 48 square feet in area and eight feet in height inclusive of the base. If the restaurant elects to build only a single menu board, the sign shall not exceed 64 square feet and the height shall not exceed eight feet inclusive of the base.
E. 
Freeway Signs. One freestanding on-site sign shall be permitted per parcel or business complex, unless otherwise approved by the community development director, provided that the sign is located within 660 feet of a freeway right-of-way. Such sign shall not exceed 45 feet in height and 150 feet in sign area. The sign area may not exceed the limits prescribed in this section unless a determination is made by the community development director that an increase is needed to improve the compatibility of the sign with the architecture of the development where the sign is to be located.
1. 
The community development director may approve the use of 100% of the area of a freeway sign for changeable copy displays, provided that the respective sign also identifies at least one of the on-site businesses either as part of the changeable copy display or the physical structure of said sign. Changeable copy signs may be used to advertise establishments, products, services and activities that are sold, produced, and/or furnished on-site or off-site.
F. 
Gas Station Signs.
1. 
Monument Signs. Gas stations shall be allowed one monument sign per street frontage to identify the business and the state-mandated price identification. Each sign shall not exceed 40 square feet in copy area and 75 square feet in sign area, except that up to 45 square feet in copy area may be allowed where there is joint use of a gas station with other businesses.
2. 
Gas Pump Island Signs. Signs are allowed on or above the fuel pumps not to exceed a maximum aggregate surface area of four-square feet per linear foot of pump island.
3. 
Gas Pump Canopy (Liter Box) Signs. Letters and symbols placed on the canopy over the fuel pumps shall not exceed 20% of the total surface area of each face of the canopy.
G. 
Theater Marquees. Theater marquees shall be subject to review by the community development director.
H. 
Internal Guidance Signs. Internal guidance signs may be erected to direct pedestrian or vehicular traffic within the internal circulation system of a business or residential complex. Internal guidance signs shall list one or more of the businesses or buildings on the premises and indicate the recommended route to the businesses or buildings. Such signs shall not exceed 15 feet in height. Such signs shall be oriented for viewing from within the premises and shall not be readily visible from outside of the premises in which they are located. Internal guidance signs located 20 feet or more from the public right-of-way and less than four square feet in sign area do not require a sign permit.
I. 
Directory Signs.
1. 
Vehicular-Oriented Directory Signs. One vehicular-oriented directory sign may be required near each major entrance of a multiple-structure project. One vehicular-oriented directory sign shall be permitted near each major entrance of a multitenant, business complex. Such signs shall not exceed 48 square feet in sign area and eight feet in height. A vehicular-oriented directory sign shall not be placed at the driveway entrance but shall be in an easily accessible location adjacent to the driveway. Such sign may contain a list and map and accompanying legend indicating the name of the development, streets, buildings, unit numbers and fire hydrant locations within the development. Vehicle-oriented directory signs shall be oriented for viewing from within the complex and not from the street outside of the complex.
2. 
Pedestrian-Oriented Directory Signs. One pedestrian-oriented directory sign not to exceed 10 square feet in copy area shall be permitted for each multitenant building in a business or residential complex. Such sign shall list each business or residence located within the building and its address.
J. 
Projecting Signs. A projecting sign may be permitted in lieu of a monument sign based on a determination by the decision-making body that the physical limitations of the site make it impractical to erect a monument sign on the premises. The copy area and sign area shall not exceed the size of the monument sign.
K. 
Special Event Signs.
1. 
Special event signs are permitted subject to the following:
a. 
Definition. A "special promotion" means a commercial event for which the special use of special event signs which are otherwise prohibited by this chapter, are permitted with a granting of a permit by the community development department prior to such displays. No special promotion shall exceed 30 days during any calendar year at any one address or location within the city;
b. 
The community development director shall issue permits for "special event signs" not to exceed 30 days during any calendar year. The applicant for such special event signs may elect to determine how the days shall be allocated to that particular address or premises within the city. However, no more than three permits may be issued per calendar year;
c. 
Applications for "special event sign" permits shall be filed with the community development department, at least five days prior to the beginning of the event; provided, however, that the community development director may exempt an applicant from the five days application prior to the beginning of an event provided the applicant files a declaration under penalty of perjury that the nature of his or her business activities does not permit advance knowledge by the applicant of the time of any particular "special event" and that such applicant agrees that he will not exceed the total number of 30 days within any calendar year;
d. 
All special event signs shall comply with the following requirements and restrictions:
i. 
The applicant shall obtain any other required permits, licenses, written approvals from the city or other agencies and observe all laws concerning health and safety.
ii. 
Written approval from the property owner or authorized agent shall be submitted with the permit application.
iii. 
A copy of the approved permit application will be furnished by the community development department. This copy, and all other required permits, must be displayed in a conspicuous place on the premises throughout the duration of the event.
iv. 
Signs, advertising devices and other approved outdoor displays shall substantially conform in size and location to the site plan sketched on or attached to the permit and conform with any restrictions stated upon the permit.
v. 
Signs, advertising devices and other approved outdoor displays shall be erected or placed only on property in possession or control of the permittee. No off-site signs or displays shall be permitted.
vi. 
Within 10 feet of any vehicular access or five feet of any public street property line, no sign, advertising device, or other approved outdoor display shall exceed 30 inches in height above street curb. No public right-of-way shall be used for locating any sign or display.
vii. 
Signs or banners shall be permitted with an area of one square foot for each lineal foot of store or building front, owned or operated by the permittee, up to a maximum of 80 square feet.
viii. 
All signs, or other approved outdoor displays shall be erected and maintained in a clean, safe manner and in good repair at all times.
ix. 
The community development director may impose special requirements and restrictions when unusual conditions exist at or near the proposed event location. Such restrictions shall be listed on the approved permit application and shall be adhered to throughout the duration of the event.
x. 
Search lights may be permitted concurrently with other signs as part of a special event promotion.
2. 
Special event signs for grand openings shall be permitted in addition to the time frames specified above, provided that no additional time shall be granted for inflatable signs.
a. 
No sign shall be displayed more than 30 calendar days;
b. 
The event is for the original opening of a business at a particular location, within 30 days after occupancy. Existing businesses may qualify if the ownership and the name of the business are changed. A grand opening is not an annual or occasional sales promotion or the opening of a related store at another location;
c. 
The requirements of special event signs are met.
3. 
Inflatable Signs. Inflatables shall be allowed with a special event sign permit, provided that:
a. 
Inflatables shall not be displayed for more than 30 days per calendar year;
b. 
Balloons and blimps shall not exceed a maximum height of 50 feet above grade;
c. 
Large (greater than 40 inches in diameter) balloons and blimps shall be permitted for commercial uses only;
d. 
Any size balloon or blimp may be illuminated but may not have been constructed of reflective material.
L. 
Off-Site Directional Signs. Only off-site directional signs which are in conformance with this section may be erected or maintained within the city. Off-site directional signs shall only be permitted for residential subdivisions, public and quasi-public uses or facilities. The following standards shall apply to the construction and installation of off-site directional signs:
1. 
The city shall designate an organization for administration of the terms of this section, except that the organization shall have no enforcement powers hereunder. The duties of the organization under this section include, but are not limited to, the following:
a. 
Timely, equitable and nondiscriminatory processing of applications to install a directional sign on a kiosk;
b. 
Obtaining sites and approvals for kiosk locations;
c. 
Timely construction and installation of kiosks and directional signs; and
d. 
Maintenance of kiosks, kiosk sites and directional signs in a neat, clean and orderly condition.
2. 
The duties imposed upon the organization pursuant to this section may be exercised by a third party, subject to prior approval of such third party by the public works director.
3. 
The design of kiosks and directional signs shall be prepared by the organization and submitted to the city for written approval by the public works director.
4. 
Kiosks and directional signs shall conform to the following general standards:
a. 
Kiosks shall contain no more than eight directional signs per face;
b. 
No kiosk shall have more than one face, except that additional faces, not to exceed three in number, may be approved for specific locations by the planning commission;
c. 
No kiosk shall exceed nine feet in height or five feet in width;
d. 
Each directional sign shall be nine inches high and five feet long;
e. 
Directional signs may contain the following information: name of use; applicant logo; and a directional arrow;
f. 
No tag sign, streamer, device, display board, or other appurtenance may be added to or placed upon any kiosk or kiosk site, except as approved in writing by the public works director;
g. 
Kiosks will be permitted in all land use districts and on private or public property or right-of-way, subject in each case to written permission of the owner of such property or right-of-way and subject to written approval of the city. Permission of the property owner for each kiosk site shall be filed with the public works director. Approval of the city may be obtained in the following manner:
i. 
By designation as an approved site by the public works director,
ii. 
For kiosks of one face, by the public works director, and
iii. 
For kiosks of two or more faces, by the planning commission, except that the public works director may give interim approval of such sites for a period of 30 days or less;
h. 
All liabilities, costs and expenses arising out of the siting, installation and construction of kiosks and directional signs, and out of administering the provisions of this section, other than enforcement expenses related to violations of this section, shall be borne by the organization; the organization shall enter into an agreement with the city, under which it indemnifies, defends and holds harmless the city, in such form as approved by the public works director and city attorney, and shall provide public liability insurance in the minimum amount of $300,000 naming the city as additional insured and in such form and with a company or companies approved by the director of public works and city attorney; and the city shall have no liability therefor.
i. 
In addition to other penalties provided by law, including those set forth in this section, any directional sign erected, constructed, installed or maintained in violation of this section shall be deemed a public nuisance and may be summarily abated as such by the city.
M. 
Banners.
1. 
General Provisions.
a. 
Banners shall be maintained free from deterioration, disrepair or other condition that would create a nuisance as described in Section 6.04.040 of this code.
b. 
Banners shall be attached to buildings unless otherwise specified in this section. The banners shall be securely fastened at all four corners to the wall of the building on which it is located. The method of attachment shall prevent the banner from flapping in the wind.
c. 
A banner shall not obscure windows, doors, lighting fixtures, other signs, nor shall it be displayed above the walls of the building on which it is located.
2. 
Promotional Advertising Banners.
a. 
A "promotional advertising banner" means a banner advertising the name of a business or a product or service provided on the premises.
b. 
No promotional advertising banner shall be displayed unless authorized by permit issued by the community development department. Each may cover more than one banner. A banner permit shall be effective for as long as the business receiving the permit has a valid business license for the location. A new permit shall be required if the business moves to a new location. Banners shall be maintained in good condition and in conformance with the approved permit.
c. 
Banners shall be displayed on the wall(s) of the building space occupied by the business advertised on the banner, not to exceed one banner per wall and two banners per business. Each promotional advertising banner shall not exceed 10% of the area of the building face on which it is placed.
d. 
In the case of a business engaged in a substantially outdoor enterprise, the community development director may permit a promotional advertising banner to be placed in a location other than the wall of a building occupied by such business and of a size that would be enjoyed by a typical indoor business situated on a site of the same size.
e. 
A copy of the approved banner permit shall be displayed in a conspicuous place on the premises in full public view for as long as the permit is in effect.
f. 
A promotional advertising banner shall not be displayed in lieu of a permanent wall or canopy sign except during the first 60 days of issuance of the certificate of occupancy for the business.
g. 
A promotional advertising banner shall not be displayed facing a freeway.
3. 
Quasi-Public Uses. One banner not to exceed 16 square feet in sign area may be displayed per street frontage in conjunction with a quasi-public use.
N. 
Off-Site Real Estate Signs.
1. 
An off-site real estate sign is a sign advertising real estate that is for sale, rent, lease or exchange where the advertised property is not the same property on which the sign is located.
2. 
No off-site real estate sign may be illuminated.
3. 
No off-site real estate sign shall be allowed without written consent of the property owner.
4. 
No off-site real estate sign shall be installed in a manner that creates a hazard for vehicle or pedestrian traffic. All off-site real estate signs shall comply with the sight distance requirements for traffic safety.
5. 
Off-site real estate signs are prohibited within the public right-of-way.
6. 
No off-site real estate sign shall exceed 24 square feet in area or eight feet in height.
7. 
Off-site real estate signs shall be made of weather-resistant materials, maintained in good condition and kept free of graffiti. No paper, cardboard, lightweight plastic or similar fragile material shall be used. Off-site real estate signs shall be coated with materials that allow graffiti to be removed easily.
8. 
The content of each off-site real estate sign shall be limited to the information identified in Section 713 of the California Civil Code: a statement that the property is for sale, lease or exchange; directions to the property; and the owner's or agent's name, address and telephone number.
9. 
Off-site real estate signs shall be removed within 10 days of the execution of the sale, lease, exchange or rental agreement for the property for which the sign is erected.
O. 
Signs in the Public Right-of-Way.
1. 
A monument sign that is otherwise permissible pursuant to subsection (B)(1) of this section and located in the public-right-of-way may be permitted in the following circumstances:
a. 
The sign is located within a public right-of-way controlled by the city of Moreno Valley;
b. 
The sign is located along Sunnymead Boulevard between Frederick Street and Perris Boulevard;
c. 
There is no practicable location on private property to locate the sign;
d. 
The sign design and location do not obstruct or impede any utility, utility access, pedestrian walkways or pedestrian or vehicle sight lines;
e. 
The sign design and location are not located over or upon any other easement without written authorization for such from the owner of the easement;
f. 
An encroachment permit is obtained, all fees paid, and all required insurance and other requirements are kept current and valid;
g. 
A sign permit is obtained in accordance with this chapter.
2. 
In order to apply for a permit for a sign in the public right-of-way pursuant to this section, an application must first be made for an encroachment permit and all criteria for such encroachment permit must be met.
3. 
In the event that any of the requirements or terms of the encroachment permit are not met or are not continually maintained in accordance with the encroachment permit, any sign permit shall become void and such sign shall become a public nuisance and may be removed by the city at any time at the sign owner's expense.
4. 
Any such sign in the public right-of-way shall be immediately removed from the public right-of-way upon request by the city for any public purpose and shall not be entitled to any compensation.
(Ord. 359, 1992; Ord. 426 § 3.1(j), 1994; Ord. 475 § 1.4, 1995; Ord. 489 § 1.1 (Exh. A), 1996; Ord. 575 § 2.5, 2000; Ord. 604 §§ 2.19, 2.20, 2002; Ord. 694 § 1.1, 2005; Ord. 847 § 3, 2012; Ord. 850 § 2, 2012; Ord. 912 §§ 5, 7, 2016; Ord. 975 § 3, 2021)

§ 9.12.070 Sign program.

A. 
An integrated sign program may be requested by the property owner for all nonresidential projects with two or more tenant suites. The sign program shall be subject to review by the community development director. A sign program may deviate from any of the standards provided in this section.
B. 
Sign programs in effect prior to adoption of this title shall be considered valid upon adoption of this title. Such programs may be converted to the standards given in this section if the landowner files a notice of intent with the community development director.
(Ord. 359, 1992; Ord. 426 § 3.1(k), 1994; Ord. 489 § 1.1 (Exh. A), 1996; Ord. 694 § 1.1, 2005; Ord. 975 § 3, 2021)

§ 9.12.080 Outdoor advertising displays.

A. 
General Provisions.
1. 
An "outdoor advertising display" means a sign that meets both of the following criteria:
a. 
The sign contains any component that is more than nine feet in height above the ground or more than five feet in width; and
b. 
The sign advertises any establishment, product, service or activity which is not located, sold, produced or furnished on the property where the sign is located. This criterion includes any sign regulated by the California Outdoor Advertising Act.
2. 
No person shall erect, use or maintain any outdoor advertising display in the city, except in accordance with the provisions of this section. Where there is a conflict between this section and any other applicable regulations, the more restrictive provisions shall prevail.
3. 
Because outdoor advertising displays have been determined to be a visual blight which is offensive to the aesthetic standards of the community, contribute to traffic hazards by distracting driver's attention and reduce the visibility of other signs that contribute to the economic well-being of the community, no new outdoor advertising displays shall be allowed. The lawfully established outdoor advertising displays in existence as of the date of adoption of Ordinance 545 are determined to be legal nonconforming outdoor advertising displays.
B. 
Legal Nonconforming Outdoor Advertising Displays.
1. 
A legal nonconforming outdoor advertising display:
a. 
Shall not be structurally altered to extend its useful life;
b. 
Shall not be expanded in any dimension, including size, display area, or height beyond the dimensions of such sign on the date of adoption of Ordinance 545;
c. 
Shall not be reestablished after damage or destruction of more than 50% of its construction value, as determined by the building official; and
d. 
Shall be maintained in accordance with Section 9.12.090(B)(9) of this chapter.
2. 
No land division, new structure or building, nor any building expansion of 50% or more in area shall be allowed on a site which contains a legal nonconforming outdoor advertising display until the display is removed from the site.
C. 
Removal of Legal Nonconforming Outdoor Advertising Displays.
1. 
All legal nonconforming outdoor advertising displays, meeting the requirements of Sections 5412.1 and 5412.2 of the California Business and Professions Code, shall be removed, without compensation, from the site upon which they are located, in accordance with the following schedule. This schedule shall commence upon the date of written notice of removal requirement:
Fair Market Value on Date of Notice of Removal Requirement
Minimum Years Allowed
Under $1,999.00
2
$2,000.00 to $3,999.00
3
$4,000.00 to $5,999.00
4
$6,000.00 to $7,999.00
5
$8,000.00 to $9,999.00
6
$10,000.00 and over
7
2. 
The value of a display shall be determined by the community development director in accordance with current department of transportation valuation schedules, and shall be sent to the owner of the display. Any disagreement of the value shall follow appeal procedures set forth in Section 9.02.240 of this title.
3. 
The city may require the removal of any legal nonconforming outdoor advertising display, which cannot otherwise be removed under Sections 5412.1 and 5412.2, 5440 and 5461 of the State Business and Professions Code, provided that payment of compensation is made pursuant to Section 5412 of the State Business and Professions Code, if payment of compensation is required. Compensation, when payable will be determined by the community development director based on current department of transportation valuation schedules unless otherwise provided by law.
D. 
Compliance with State and Local Codes. All advertising displays which are placed or which exist in violation of the provisions of the State Business and Professions Code, Federal Highway Act, or city ordinances, shall be deemed a public nuisance and shall be subject to removal in accordance with applicable laws or regulations.
(Ord. 359, 1992; Ord. 475 § 1.4, 1995; Ord. 489 § 1.1 (Exh. A), 1996; Ord. 545 § 2.4, 1998; Ord. 694 § 1.1, 2005)

§ 9.12.090 Construction specifications, safety and maintenance.

A. 
Compliance with Building Code. All signs shall comply with the appropriate detailed provisions of the city building code and the Uniform Sign Code relative to design and construction, structural integrity, connections and safety. Signs shall also comply with the provisions of the applicable electric codes, with other applicable ordinances, and the additional construction standards set forth in this section.
B. 
Construction and Maintenance of Signs.
1. 
Each sign hereafter erected or remodeled shall bear, in a permanent position, clearly legible identification decals stating the firm or corporation responsible for its construction and erection. Electric signs shall be marked with input amperages at the full load input.
2. 
Each sign shall have a specified sticker provided by the community development department that identifies the permit number that was originally issued by the building inspector, and such sticker must be visibly placed on the frame or outer perimeter of the sign.
3. 
No sign shall be erected, constructed or maintained so as to obstruct any fire escape, required exit, window or door opening, unless authorized by special user permit. No sign shall be attached in any form, shape or manner which will interfere with an opening required for ventilation, except in circumstances when not in violations of the International Building Code or fire prevention or other applicable codes or ordinances.
4. 
Signs shall be located so as to maintain horizontal and vertical clearance of all overhead electrical conductors in accordance with the International Building Code and the regulations of the Public Utilities Commission.
5. 
Signs that require water distribution, or as required by the community development department, shall be properly guttered and connected with down spouts to storm drains so that water will not drip or flow onto public sidewalks or streets.
6. 
All permanent freestanding signs or poles shall be self-supporting structures erected on and permanently attached to concrete foundations. Such structures or poles shall be fabricated only from steel or other such materials as allowed by the International Building Code or building official.
7. 
All signs shall be constructed to withstand wind loads, in accordance with the International Building Code.
8. 
Signs shall be anchored to prevent any lateral movement that would cause wear on supporting members or connections.
9. 
All signs shall be structurally safe, and shall be fabricated, constructed, erected or installed and maintained in such a manner as will comply with the provisions of this chapter and with all applicable federal, state and city regulations. The display surface of all signs shall be kept clean, neatly painted and free from graffiti, rust and corrosion. Any cracked or broken surfaces and malfunctioning or damaged portions of a sign shall be repaired or replaced within 30 calendar days following notification by the city. Noncompliance with such a request shall constitute a nuisance, and will be abated in accordance with the provisions of Section 1.01.250 of the Moreno Valley Municipal Code.
(Ord. 359, 1992; Ord. 489 § 1.1 (Exh. A), 1996; Ord. 694 § 1.1, 2005; Ord. 759 § 5.2, 2007)

§ 9.12.100 Illumination of signs.

A. 
Signs shall be internally illuminated, except that indirect lighting shall be permitted provided the light source shall not spill over on adjacent properties or road right-of-way and is not visible from the street, public parking area or public thoroughfare. The light fixtures shall be screened from view.
B. 
Signs incorporating neon to highlight the desired message against an opaque background are permitted provided that:
1. 
Neon lights installed within 12 feet of the ground shall be enclosed or covered by a protective transparent shield; and
2. 
Neon signs shall not exceed 30 milliamps.
(Ord. 359, 1992; Ord. 489 § 1.1 (Exh. A), 1996)

§ 9.12.110 Discontinued uses.

Signs which advertise activities, businesses, business directories, services or products, which are no longer conducted or sold on the premises, except for temporary closures for repairs, alteration or similar situation, shall be removed within 30 days of such discontinuance, abandonment or vacation of the premises.
(Ord. 359, 1992; Ord. 489 § 1.1 (Exh. A), 1996)

§ 9.12.120 Signs required to be removed.

Signs which are not removed in the specified time periods pursuant to the provisions of this chapter shall constitute a nuisance, and shall be subject to removal under the provisions of Section 1.01.250 or other applicable provisions of the Moreno Valley Municipal Code or as provided by law.
A. 
Nuisance Signs and Hazardous Signs. Every sign and advertising structure unlawfully placed on the public right-of-way or unlawfully projecting over the public right-of-way or unlawfully placed on public property, or declared to be hazardous or unsafe by the community development director, is declared to be a public nuisance.
B. 
Removal of Signs—Nuisance Signs. The community development director may forthwith remove or correct or cause to be moved or corrected, any sign or advertising structure without notice unlawfully placed on or unlawfully projecting over the public right-of-way or unlawfully placed on public property. Signs which are declared to be hazardous or unsafe which in actuality are immediately hazardous to life and property may also be removed or corrected without notice. All other signs which are public nuisances under this code may be abated by the director or other proper official after notice and hearing is provided or allowed to the sign owner in accordance with provisions of this code, or as otherwise provided by law.
C. 
Removal of Signs—Storage and Redemption. A removed sign, other than signs of paper, cardboard, lightweight plastic or similar material, shall be held not less than 30 days by the city, during which period it may be recovered by the owner upon paying the city for costs of removal and storage. If not recovered within the 30 day period, the sign and structure is declared abandoned and title thereto shall vest in the city. The charge may be in addition to any penalty for the violation and recovery of the sign and does not necessarily abrogate the penalty.
(Ord. 359, 1992; Ord. 475 § 1.4, 1995; Ord. 489 § 1.1 (Exh. A), 1996; Ord. 694 § 1.1, 2005)

§ 9.12.130 Inventory and abatement of illegal and abandoned signs.

Within six months of adoption of this title, an inventory and identification of all illegal or abandoned signs shall be initiated. Within 60 days after the six-month period, abatement of such signs shall be initiated under the provisions of Section 1.01.250 or other applicable provisions of the Moreno Valley Municipal Code or as provided by law.
(Ord. 359, 1992; Ord. 489 § 1.1 (Exh. A), 1996)