In the B-1 District, no sign shall be permitted which is not accessory to the business conducted on the property. Such sign may only be erected, painted, or placed on any exterior wall providing all of the following requirements are met.
(A) No business establishment shall have a total of more than three signs facing upon any street; provided, the total sign area for all signs permitted shall not exceed 15% of the area of the face of the building to which they are attached or related.
(B) (1) All signs attached to a building shall be flat signs, parallel to the face of the building wall.
(2) No sign shall extend farther than 15 inches from the face of the building upon which it is attached; provided, however, that where a sign extends more than three inches from the face of said wall, the bottom of said sign shall not be closer than eight feet from the ground level below said sign.
(3) The maximum width of any single sign shall not exceed 90% of the width of the wall to which the sign is attached or related.
(C) (1) No sign shall be lighted by flashing or intermittent illumination.
(2) All lights used for the illumination of signs, business buildings, or areas surrounding them shall be completely shielded from the view of vehicular traffic using the road or roads abutting such business properties, except for diffused lighting within translucent signs.
(D) Gasoline service stations, automobile sales areas, and public garages may display in addition to the foregoing signs, the following signs which are deemed customary and necessary to their respective business:
(1) One freestanding or pylon sign; provided, that each such sign shall not exceed 15 square feet in area on a side;
(2) Two temporary signs located inside the property line advertising special seasonal servicing; provided, that each such sign does not exceed nine square feet in area;
(3) Directional signs or lettering displayed over individual entrance doors or bays;
(4) Customary lettering insignias which are structural part of the gasoline pump; and
(5) A nonilluminated credit card sign.
(Prior Code, § 17.60.030) (Ord. 1973-2, passed - -; Ord. 1975-9, passed - -)