Words and phrases used in this article shall have the meanings defined in this section. Words and phrases not defined in this article but defined elsewhere in this chapter shall be given the meanings set forth in the definitions section.
ABANDONED SIGN
A sign which has not identified or advertised a current business, service, owner, product or activity, for a period of at least 180 days, and/or for which no legal owner can be found.
ADDRESS SIGN
A sign that designates the street number and/or street name for identification purposes, as designated by the United States Postal Service.
ANIMATED SIGN
A sign or portion of a sign that displays an electronic image or video with action or motion or the optical illusion of motion, flashing or color changes and allows for periodic changes in copy, images and/or symbols by electronic means. This definition includes television screens, plasma screens, digital screens, flat screens, LED screens, streaming video or reader boards, and holographic displays, or other technologies of a similar nature. Animated signs are prohibited. Changeable-message outdoor advertising signs that meet all of the standards contained herein are not to be considered animated signs.
AWNING SIGN
Any sign which is printed, painted or attached flat against the surface of an awning made of canvas, fabric, metal or similar material, which is affixed to a building and projects therefrom for the purpose of shielding a doorway or window from the elements. The following shall apply to awning signs:
A.
The maximum sign area requirement for awning signs applies only to the area used for the sign lettering and/or logo and not the entire dimensions of the awning.
B.
Sign lettering and/or logo shall not exceed 30% of the exterior surface of the awning.
C.
Awning shall have a minimum height of eight feet clearance from the sidewalk.
D.
Awning may not extend more than 4.5 feet from the building.
BANNER SIGN
A nonpermanent sign of lightweight fabric, or similar flexible material, which is supported by frame, rope, wires or anchoring devices, which may or may not include characters, letters, logos, illustrations, or graphic symbols. National flags, flags of political subdivisions and symbolic or decorative flags of any institution, neighborhood, residential use or business shall not be considered banners for the purpose of this article.
BEACON LIGHTING
Any source of electric light, whether portable or fixed, the primary purpose of which is to cast a concentrated beam of light generally skyward as a means of attracting attention to its location rather than illuminate any particular sign, structure, or other object; also known as a "searchlight." (Prohibited.)
BUILDING FRONTAGE
For the purpose of calculating the allowable total sign area for wall and other signs:
A.
The linear footage of the building face which serves as a principal approach to a building and which building face fronts upon a public street, a shopping center driveway, parking area containing a minimum of six parking spaces, or pedestrian mail or walkway.
B.
For corner lots, such footage may be calculated separately for the principal approach and one adjacent face, if such face also fronts on a public street, a shopping center driveway, public parking area containing a minimum of six vehicle parking places, pedestrian mall or public walkway. A sign area calculated for each frontage shall be erected on that frontage only and shall not be increased by the sign area calculated for another frontage.
CHANGEABLE MESSAGE OUTDOOR ADVERTISING SIGN
An off-premises outdoor advertising sign with a digital display capable of changing advertising messages by remotely controlled means. Each message display shall present a single image, such that each image must be displayed for at least 10 seconds presenting a single image, constant in appearance, color and lighting, and there may be no more than a one-second interval for transition from one message display to the next, constant in appearance, and these changeable-message signs shall not be considered to be an animated or flashing sign, and there shall be no action, motion, flashing or color changes within each message display interval. Electronic changeable-message off-premises signs shall not be permitted as roof signs.
COMMERCIAL MESSAGE
Any sign wording, logo or other representation that directly or indirectly names, advertises or calls attention to a business, product, service or other commercial activity.
DIRECTIONAL SIGN
An on-premises sign designed to guide vehicular and/or pedestrian traffic into and out of, or within, a site.
DIRECTORY SIGN
A sign designating businesses or offices located on a multitenant lot. A sign advertising a group of establishments occupying one property, with the name of the property and the names of the individual establishments located within the property or building.
DOUBLE-FACED SIGN
A sign with two identical faces of equal sign area, which are back to back.
FLASHING SIGN
A sign whose illumination is not kept constant in intensity at all times when in use and which exhibits changes in light, color, direction or animation. Flashing signs are prohibited.
FREESTANDING SIGN
Any sign supported by structures or supports that are placed on or anchored in the ground and are independent from any building or other structure. For the purpose of this definition, "freestanding signs" may consist of the following:
A.
MONUMENT SIGN
A sign designed to be viewed at eye level. The bottom of the sign is no more than three feet from the ground.
B.
POLE SIGN
A sign which is detached from a building and supported by no more than two poles or other structure supports which are architecturally dissimilar to the design of the sign.
FUEL DISPENSER SIGN
Any sign that is part of, or attached to, an enclosure containing fuel dispensing equipment.
[Added 4-18-2017 by Ord. No. 17-01]
GAS CANOPY SIGN
Any sign that is part of, or attached to, the vertical sides of the gas station canopy roof structure.
[Added 4-18-2017 by Ord. No. 17-01]
GENERAL PURPOSE SIGN
A sign that contains a commercial message, advertises or otherwise directs attention to a business, commodity, service, industry or other activity which is sold, offered or conducted, other than incidentally, on the premises upon which the sign is located.
GOVERNMENT/REGULATORY SIGN
Any sign for the control of traffic or for identification purposes, including street signs, warning signs, railroad-crossing signs and signs of public service companies indicating danger or construction, which are erected by or at the order of a public officer, employee or other agent thereof in the discharge of official business.
HOME OCCUPATION SIGN
A sign which designates no-impact home-based businesses as permitted in this chapter.
ILLUMINATED SIGN
A nonflashing or nontwinkling sign which has letters, figures, designs or outlines illuminated by an internal or external light source as a part of the sign.
A.
INTERNAL ILLUMINATED
Lighting that illuminates the sign from within the sign cabinet. Awning signs shall not be internally lit.
B.
EXTERNAL OR HALO ILLUMINATED
The illumination of a sign by a separate light fixture that casts light directly on the sign or the light is shown from behind a letter or graphic that displays the name of the business without any visible light penetrating through the face of the letter or graphic.
INCIDENTAL SIGN
A directional, information or sign of a public service nature, indicating business hours, the availability of public restrooms, parking, telephones, signs on automated teller machines (ATM), drive-through window menus, gas pumps, vending machines, newspaper delivery boxes or similar public conveniences, provided they do not contain a commercial message (including logos), and do not obstruct the sight triangles at internal intersections on the premises.
INSTRUCTIONAL SIGN
A sign located within the interior of a lot, generally not visible from the street or adjoining properties, which provides information as to the location, interior operation and/or use of the buildings or facilities.
INTERIOR SIGN
Any sign located fully within the interior of a building or stadium that is intended solely for information relating to the operation of such building or stadium.
LEGALLY NONCONFORMING SIGN
Any existing sign that is located on a premises in the Municipality with a permitted use, was legally erected prior to the adoption of this article, and does not meet the provisions of the current chapter.
MARQUEE SIGN
Any sign attached to a marquee for the purposes of identifying a movie theater or similar place of entertainment. (Permitted only as a conditional use.)
MEMORIAL SIGN
A memorial plaque or tablet to include grave markers or other remembrances of persons or events, which is not for commercial or advertising purposes.
MURAL (NONCOMMERCIAL)
Artwork applied to the wall of a building, wall, or other structure. A mural covers the surface and depicts a scene or event of natural, social, cultural or historic significance and contains no commercial message or commercial logo of any kind. (Permitted only as a conditional use.)
NEON SIGN
Any sign or decorative lighting composed of glass tubing containing neon gas, or a sign or decorative lighting simulating such technology.
ON-PREMISES ADVERTISING SIGN
A sign that advertises or otherwise directs attention to an activity on the same lot where the sign is located.
PENNANT
Any lightweight plastic, fabric, or other similar material whether containing a commercial message or not, suspended from a rope, wire, or string, usually in a series, designed to move in the wind.
PERSONAL EXPRESSION SIGN
An on-premises sign that expresses an opinion, interest, position, or other noncommercial message.
PORTABLE-MOVABLE SIGN
Any sign not permanently attached to the ground or other permanent structure or a sign designed to be transported, including, but not limited to, signs designed to be transported by means of wheels; signs converted to A- or T-frames; balloons used as signs; umbrellas used for advertising; and signs attached to or painted on vehicles parked and visible from the public right-of-way, unless said vehicle is used in the normal day-to-day operations of the business. This definition does not apply to sandwich board signs or umbrellas used for outdoor dining. (Prohibited.)
PROJECTING SIGN
Any sign mounted to a wall or other vertical surface that does not interferes with normal pedestrian or vehicular traffic.
PUBLIC INTEREST SIGN
A sign on public property that displays information pertinent to public safety or legal responsibilities of the public, such as warning signs.
REVOLVING OR ROTATING SIGN
Any sign, sign message, or sign part that revolves or rotates in a circular motion. (Prohibited.)
ROOF SIGN
Any sign erected and constructed wholly on and over the roof of a building, supported by the roof structure, and extending vertically above the highest portion of the roof. (Prohibited.)
ROOF SIGN, INTEGRAL
Any wall sign integrated with the roof of a building that does not extend vertically above the roofline.
SANDWICH BOARD SIGN
A movable sidewalk sign consisting of two faces, weighted at the bottom, and whose message is targeted to pedestrians.
SIGN
Any device, fixture, placard, building wall, structure, object or surface visible to the outside or outdoor surface or any device that displays or includes any letter, word, form, graphic, insignia, flag, color, illumination, or symbol used for visual communication, which directs attention to an object, product, place, activity, service, event, person, institution, organization or business and is visible from any street, right-of-way, sidewalk, alley, parking lot, park or other public property. The term "sign" shall not include any item of merchandise normally displayed within a show window of a business.
SIGN AREA
The area of all lettering, wording and accompanying designs, logos and symbols, together with the background on which they are displayed, whether open or enclosed. The area of a sign shall not include any supporting framework, bracing or trim which is incidental to the display, provided that it does not contain any lettering, wording or symbols. Where the sign consists of individual letters, designs or symbols attached to a structure, awning, wall or window, the area shall be that of the smallest rectangle which encompasses all of the letters, designs and symbols.
A.
Signs may be double-sided. In determining the area of a double-sided sign, only one side shall be considered, provided that both faces are identical. When the interior angle formed by the faces of a multisided sign is greater than 45°, then all sides of such sign shall be considered in calculating the sign area.
B.
Any spacing between signs designating different or separate occupants or uses of a building shall not be counted as sign area.
SIGN FACE
The part of a sign that is or can be used to identify, advertise, and communicate information for visual representation, which attracts the attention of the public for any purpose. This definition shall include any background material, panel trim and color used that differentiates the sign from the building or structure on which it is placed. The sign structure shall not be included, provided that no message, display or symbol is designed and included as part of the structure.
SIGN HEIGHT
The vertical distance from the highest portion of the sign to the mean grade at the base of the sign. In the case of a sign located on an isolated mound, height shall be measured to the original grade.
SIGN STRUCTURE
A sign structure is defined as the supporting structure erected and used to support a sign, such as brackets, posts, monument bases, etc. Sign structure shall be in keeping with the architectural style of the building that it is related to.
SNIPE SIGN
A sign or poster affixed to a tree, fence, utility pole, traffic light device or streetlight pole, regulating street sign, such as a stop sign, or upon rocks or natural features. (Prohibited.)
TEMPORARY SIGN
A type of nonpermanent sign that is located on private property that can be displayed for no more than 30 consecutive days at one time.
UNIFORM CONSTRUCTION CODE
The Uniform Construction Code, as amended, shall be utilized as it relates to these guidelines with respect to construction standards, approved materials and projection standards, unless otherwise specified in this chapter.
VEHICULAR SIGN
Any vehicle and/or trailer to which a sign is affixed in such a manner that the carrying of the sign is no longer incidental to the vehicle's purpose but becomes the primary purpose of the vehicle. (Prohibited.)
WALL SIGN
Any sign which in any manner is affixed to and parallel to any exterior wall of the building or structure and which projects no more than 18 inches from above the parapet wall, eaves or building facade on which it is located, if a building has a canopy or marquee constructed as an integral part of the building, the front line of the canopy or marquee shall be interpreted as being part of the face of the building.
WINDOW SIGN
Any sign mounted, affixed or painted on a window or a sign inside a building which can be seen from outside the building, window or door. Window signs may be permanent or temporary and shall not exceed 25% of window area.