When a sign is externally illuminated, the light source shall be directed on that sign and shielded so that the beams or rays of light do not shine or directly reflect onto the adjacent properties or street and in harmony with the neighborhood.

An externally illuminated sign located on a lot adjacent to or across from the street from a residential zone shall not be illuminated between the hours of 10:00 p.m. and 7:00 a.m.

Illumination shall be non-animated and non-flashing.

Internally illuminated signs are not permitted.