[Ord. 428, 4/2/2008]
As used in this Part 4A, the following terms shall have the meanings indicated:
ADVERTISING SIGNA sign which directs attention to a business, product, service or activity sold or conducted at a location other than upon the premises where the sign is located.
ANIMATED SIGNA sign with action or motion or whose illumination is not kept at constant intensity at all times when in use and which exhibits changes in light, color, direction or animation.
AWNINGAny structure made of a folding frame covered with flexible material that is attached to the building and projects from it when in use and can be retracted to a position flat against the building when not in use.
AWNING SIGNA sign painted on or attached to the cover of a movable frame of the hinged, roll or folding type of awning.
BANNERA temporary, decorative sign made of flexible material, mounted on poles, wires or on the facade of a building, which has symbolic significance or which proclaims greetings, holidays or special occasions.
BUSINESS SIGNA sign which announces or directs attention to a business, product, service or activity sold or conducted on the premises where such sign is located.
CANOPYA frame with standards and covered with flexible or inflexible material, attached to a building, and which functions as a shelter extending from a doorway over a walkway.
CORNERSTONEA stone set into the wall of a building or structure, normally at a corner, identifying on its face the date of construction of the building or structure and/or the name of the organization which erected or which owns the building or structure and other matter pertinent to the nature of the organization.
DATE STONE OR DATE SIGNA stone set into a wall of a building or structure or any plaque, board or numerals painted on or attached to the wall of a building or structure to identify the date of its construction. A cornerstone bearing only a date is also a date stone.
DECORATIVE FLAGA sign made of a flexible material, mounted on poles, wires or on the facade of a building, which is not the official symbol of national, state and local government and agencies, past and present, or private corporations.
FIXED CANOPYA frame covered with either flexible or inflexible material which functions as a shelter and may or may not be attached to a building.
FLAGA sign made of flexible material mounted on poles, wires or on the facade of a building, which is the official symbol of national, state or local government or any agency, past and present, or private corporation.
FREESTANDING SIGNA sign which is supported by uprights, columns, or pole(s) etc., in or upon the ground and not attached to any building. A sign attached to a flat surface not a part of the building, such as a fence or wall, shall be considered a freestanding sign.
FRONTAGEThat linear footage of a business property along a public street, way or alley and which includes the main entrances(s).
GROUND SIGN OR MONUMENT SIGNA freestanding sign, the bottom of which is less than one foot above the ground and not attached to any building.
IDENTIFICATION SIGNA sign which identifies only the occupant of the premises, the profession of an occupant and/or the name of the building upon which the sign is placed.
ILLUMINATED SIGNA sign incorporating a source of light in order to make the message readable.
MARQUEEA permanent structure extending out from the front of a building, typically over the entrance, for advertising events or programs that change frequently.
MEMORIAL PLAQUEA sign attached to the wall of a building or structure and which provides information commemorating a person or event pertinent to the history of the building or structure or events occurring on the site.
MINOR SIGN CHANGEA change in the wording of a sign that does not affect color, style of lettering, symbols, shape, size, lighting or suspension; and/or relocation of a sign that will not affect the historic character of a building or streetscape as determined by the Code Enforcement Officer.
MOBILE SIGNSigns mounted on vehicles or trailers to be moved by vehicles for easy mobility, other than signs permanently fixed to or painted on vehicles which identify the vehicles as those used by the particular business in its day-to-day operations. Under no circumstances shall a temporary mobile sign, whether lit internally or upon which lights are moving or attached, be permitted for any use in a Historic District.
MOVEABLE SIGNAny portable sign standing in front of or on the premises of a business for the purpose of advertising daily specials or other current matters related to the business and which is removed at the close of each business day.
OBSOLETE SIGNA sign designating or advertising a business, product, or event no longer existing, being offered, or occurring.
PENNANTA flag or banner that measures greater in length than in height and which often tapers to a point.
PROJECTING SIGNA sign which is attached to a building or other structure and extends beyond the front line of said building or structure.
REVIEWABLE SIGNAny new sign or proposed change to an existing sign affecting color, style of lettering, symbols, shape, size, lighting or suspension; and/or relocation of a sign that will affect the historic character of a building or streetscape, as determined by the HARB.
SIGNA. Any display, structure or device, excluding window displays and merchandise, which incorporates lettering, logos, colors, lights or illuminated inert gas tubes visible to the public from outside of a building or from a traveled way, which either conveys a message to the public or intends to advertise, direct, invite, announce or draw attention to, directly or indirectly, goods, products, activities, services or facilities available on the property bearing the sign.
B. A separate structure with flat or curved surfaces upon which information is portrayed, including its supporting element.
C. A structure or device attached or fastened to another structure, such as a wall or roof of a building, upon which information is portrayed.
D. Direct elements of signage include:
(1) Lettered signs of all kinds.
(2) Sign supports, frames and mounts.
(3) Sign materials and structural elements.
(4) Sign ornaments, symbols, colors, shapes and configurations.
(5) The positions and sizes of signs relative to buildings and other adjacent objects.
(6) The impact of signs on the streetscape or in the neighborhood.
E. Indirect forms of advertising include:
(1) The style and construction of the building.
(2) The ornamentation and colors on the building.
(3) The tidiness of the building site.
(4) The overall appearance of the building.
(5) The condition and state of repair of the building.
(6) The appropriateness and enhancement value of temporary furnishings and features.
(7) Sample products displayed outside the building.
(8) Services provided outside the building.
SIGN ACCESSORIESAny materials or items attached to signs, such as chains, symbols, ribbons, ornaments of various types, extensions of frames, mounting devices, brackets and support stands, bases, poles or posts.
SIGN AREAThe area of a sign computed by multiplying the maximum horizontal measurement by the maximum vertical measurement. Both measurements include all ornamentations surrounding the information area but exclude the supporting structure. The supporting structure shall not include any signs as defined under the terms in this Part 4A. Double-faced signs with two sign faces, back to back, and not more than two feet from each other, shall be counted as one sign.
SIGN HEIGHTThe height of a sign shall be computed as the difference between the average ground level at the base of the sign and the elevation of the uppermost extremity of the sign or sign support structure.
STREET CLOCKA timepiece erected upon or in a frame or structure placed or located upon the sidewalk for the convenience of the public and which also serves as a business sign.
TEMPORARY SIGNA sign placed or erected for a period not to exceed 30 days. Exceptions for pennants, banners and similar devices intended for civic purposes may be granted by special permit. They may also identify a business or building, pending approval for permanent use or pending approval of other permanent signs by the Code Enforcement Officer.
WALL SIGNA flat sign which extends outward less than six inches and is affixed to the wall of a building or structure and which does not extend above the parapet, eaves, or facade of the building or structure.