All permitted permanent signs shall comply with the following limitations and requirements unless otherwise specified:

(1)

Building wall signs, graphic signs, canopy signs, marquee signs and panel signs.

a.

Letters or borders shall not exceed the height of any canopy or marquee upon which the sign is affixed;

b.

The maximum length shall not exceed 80 percent of the building frontage; and

c.

The total area of any building wall sign, graphic sign or panel sign shall not exceed 20 percent of the building frontage.

(2)

Awning or umbrella signs. The sign copy may only be located on the portion of the awning or umbrella which is parallel to the building to which it is affixed or at a 90-degree angle to the ground.

(3)

Directory signs, freestanding wall signs, freestanding signs, identification signs, monument signs and panel signs. The maximum height of all such signs shall be six feet:

a.

The maximum area of any such sign shall be 36 square feet.

b.

The maximum area specified applies to each sign face of a double-faced sign.

(Ord. No. 2007-02, exh. A, § 28, 2-21-2007)