Sign Drawing. A sign drawing must be submitted to the Director of Planning for approval prior to the installation of any sign. The drawing shall include the proposed sign dimensions, colors, type, style, materials, elevation above final grade level, and the method of illumination. The proposed sign shall be superimposed on a photograph of the proposed sign location. Creative signs as allowed by Section 17.76.130 are additionally subject to review and approval from the Development Review Board, pursuant to Chapter 17.60 of this title.

Approval Criteria. Approval criteria for a sign shall include, but not be limited to, letter type, logos, and colors. A proposed sign shall not detract from the character of a historic landmark; shall not be located so as to have a negative impact on adjacent property; shall not detract from the pedestrian quality of street or area; and shall not add to an overproliferation of signs on a particular property. A proposed sign shall not interfere with pedestrian or vehicular lines of sight.

Sign Design. All permanent signs shall be designed by professionals, including architects, building designers, landscape architects, interior designers, or those whose principal business is the design, manufacture, or sale of signs, or others who are capable of producing professional results.

Permits. All necessary permits shall be obtained prior to the installation of any sign.

Location. Signs shall not obscure windows, grillework, columns, pilasters, vents, or ornamental features.

Sign Copy. The sign shall display only the established trade name or basic product name, or a combination thereof. Information such as telephone numbers, websites, and product lists is not permitted.

Permitted Sign Types. Permitted sign types shall include window, wall, plaque, undercanopy, suspended, address, monument, pylon, awning, projecting, and portable signs.

Prohibited Signs. The following sign types shall be prohibited: signs constituting a pedestrian or vehicular traffic hazard; unlawful advertising; off-premises signs; mobile billboards; vehicle signs attached to motor vehicles that are parked on or adjacent to property for more than 24 consecutive hours, the principal purpose of which is to attract attention to a product sold, service offered, or business located on the property; pole signs; light bulb strings and exposed tubing; banners, pennants, flags, and balloons used as permanent signs; signs in proximity to utility lines; signs on public property or public rights-of-way; can (cabinet) style wall signs; painted wall signs; flat, unframed metal/wood/acrylic "panel" signs; roof-mounted signs; vinyl awnings; obscene or offensive signs containing statements, words, or pictures of an obscene or indecent character which appeal to the prurient interest in sex, or which are patently offensive and do not have serious literary, artistic, political, or scientific value; signs advertising home occupations; signs erected in a manner that a portion of their surface or supports will interfere with the free use of a fire escape, exit or standpipe, or obstruct a required ventilator, door, stairway, or window above the first floor, or create other hazards; signs not in compliance with the provisions of this chapter. All off-premises signs of any type whatsoever shall be prohibited.

Restricted Signs. The following sign types are generally inconsistent with the purposes and standards of this chapter but may be allowed through separate approvals:

Sign Fabrication and Installation. All permanent signs shall be fabricated and installed by persons whose principal business is building construction or a related building construction or a related trade including sign manufacturing and installation businesses, or others capable of producing professional results.

Sign Maintenance.

Sign Removal. When a business, activity, or entity that is the subject of an on-site sign leaves the site, the sign shall be removed within 30 days thereafter. Affected building surfaces shall be restored to match the adjacent portion of the structure.

Location. Window signs shall be allowed on windows facing streets and windows facing interior areas of a shopping center. Window signs are permitted on ground floor and second floor windows. Window signs are prohibited on windows above the second floor of a building.

Size. Sign area shall be limited to 40% of the square footage of each grouping of adjacent windows, including a glass door, within an outer framed pane of glass. Sign area shall be limited to 40% of each glass door that is not adjacent to a window. No more than 33% of the square footage of each grouping of adjacent windows, including a glass door, within an outer framed pane of glass of an establishment that sells alcohol for off-site consumption shall bear advertising or signs of any sort, and all advertising and signage shall be placed and maintained in a manner that ensures that law enforcement personnel have a clear and unobstructed view of the interior of the premises, including the area in which the cash registers are maintained, from the exterior public sidewalk or entrance to the premises. Window signs advertising alcohol and/or tobacco shall be placed a minimum of 42 inches above the interior floor.

Digital Display Signs. Digital display signs may be installed on the interior side of a window. The exterior installation of a digital window sign is prohibited. Digital sign area shall be included in the calculation of the allowable sign area as set out in subsection B. The maximum height of a digital sign when installed is 30 inches. A digital sign message or display can change no more frequently than every 10 seconds. Scrolling, flashing, rotating, pulsating, moving, or blinking is prohibited. The intensity of illumination shall be static between messages. One digital sign is permitted per building or suite street frontage.

Incidental Window Signs. Incidental window signs displaying pertinent business information such as the business hours of operation, credit cards accepted, and commercial and civic affiliations shall be excluded from area calculations for window signs provided such incidental window signs are maintained in a clean, orderly condition.

Transparency. With the exception of window signs described herein, windows and clear doors shall be maintained in a transparent condition during normal business hours, except that any blinds, curtains, and other non-transparent window coverings will only be closed during times when sun or glare presents an observable problem for the users.

One sign space shall be allowed for each occupant, except:

The occupant shall verify the sign location and size with the City prior to installation or fabrication.

At multi-tenant properties, wall signs shall be compatible in terms of color, size, and font with the existing and proposed wall signs on the same property.

No more than two rows of letters are permitted.

Maximum sign area shall be one and one-half feet of sign area per one lineal foot of building frontage.

Maximum sign width shall not exceed 60% of the building width.

Individual letters shall be mounted directly on a building wall. All conduits, exposed electrical raceways, transformers, junction boxes, and openings in the building surface shall be concealed.

Lettering shall be individual channel letters with trim caps and returns of an appropriate design as approved by the Director of Planning.

Creative wall signs may be approved by the Development Review Board pursuant to the creative sign provisions of the Paramount Municipal Code.

One sign space shall be allowed for each occupant. The occupant shall verify the sign location and size with the City prior to installation or fabrication.

No more than two rows of letters are permitted.

One sign space shall be allowed for each occupant. The occupant shall verify the sign location and size with the City prior to installation or fabrication.

An undercanopy or suspended sign shall have a minimum vertical clearance of eight feet from the sidewalk to the bottom of the undercanopy or suspended sign.

The sign and the copy shall be perpendicular to the wall of the building to which it is attached.

The area of an undercanopy or suspended sign shall not exceed six square feet.

No more than two rows of letters are permitted.

Each occupant shall be allowed to place upon each primary entrance not more than 144 square inches of gold leaf or decal application lettering not to exceed two inches in height indicating hours of business, emergency telephone, etc. Type face shall be subject to approval by the Director of Planning.

Premises numbers shall be placed on a wall facing the street on which the number is assigned, and shall be permanent in character and of contrasting color so as to be easily readable.

Where the site area equals 15,000 square feet or more, monument signs shall not exceed six feet in height, inclusive of a minimum of a two-foot high decorative brick or stone base or an equivalent surface area of decorative material. Where the site area is less than 15,000 square feet, monument signs shall not exceed four feet in height, inclusive of a minimum of a one-foot high decorative brick or stone base or an equivalent surface area of decorative material.

Monument signs shall be placed in a landscaped planter area which shall include a minimum of 200 square feet.

One monument sign shall be allowed per 150 lineal feet of street frontage.

No more than two rows of letters for each tenant are permitted.

Monument signs shall display only the project title or tenant names.

A maximum of six tenants shall be displayed on a monument sign with a height equal to six feet. A maximum of four tenants shall be displayed on a monument sign with a height less than six feet.

The letters on a monument sign shall be raised or routed. Flat panel signs without decorative lettering are prohibited.

Maximum sign area shall be one-half foot of sign area per one lineal foot of street frontage not to exceed 100 square feet.

Materials and design for monument signs shall be complementary to the materials and design of the buildings for the related development.

Creative monument signs may be approved by the Development Review Board pursuant to the creative sign provisions of the Paramount Municipal Code.

Pylon signs shall be allowed where the site area equals two acres or more.

Pylon signs shall be maintained a minimum of 200 lineal feet apart.

Maximum sign area shall be limited to one square foot of sign area per one lineal foot of street frontage, with a maximum area limited to 200 square feet. Net sign area shall include structural supports and/or architectural features.

No more than two rows of letters are permitted, provided their maximum total height does not exceed the height of the net sign area.

Maximum height shall not exceed 25 feet.

One marquee shall be permitted, if incorporated into the pylon sign, with the maximum sign area limited to one-fourth the aggregate sign area of the pylon sign. Marquee signs shall not be permitted atop or attached to buildings.

Reader boards or "change copy" signs shall not be allowed on pylon signs, unless approved by the Development Review Board.

Creative pylon signs may be approved by the Development Review Board pursuant to the creative sign provisions of the Paramount Municipal Code.

The design, logos, and colors shall be submitted to the City for written approval prior to fabrication.

Signs shall be placed in a landscaped planter area which contains not less than 100 square feet. Exact placement of the sign is subject to approval.

The total height of the sign shall not exceed six feet and shall include a decorative base.

The total area of the sign shall not exceed 60 square feet per side. The changeable copy area shall not exceed one-half of the total sign area.

The sign structure and housing shall be decorative with a textured finish with no exposed metal nuts or bolts.

One manually changeable copy sign is allowed per property. The sign may be two-sided.

Monument signs shall be located at least 10 feet from any vehicle access point.

Creative church monument signs may be approved by the Development Review Board pursuant to the creative sign provisions of the Paramount Municipal Code.

The design, logos, and colors shall be submitted to the City for written approval prior to fabrication.

Awnings shall be fabricated of woven fabric or architecturally decorative metal. Prohibited awning material includes, but is not limited to, vinyl and plastic.

Awnings should have simple horizontal valences instead of scalloped or decorative valences.

Awnings shall not conceal architectural features of the building.

Awnings shall be designed to project over individual window and door openings.

Signs on awnings shall be limited to ground-level occupancies only.

A logo on the exterior surface of a shed of an awning shall be limited to a maximum area of 30% of the total exterior surface of the shed of an awning. A logo is not permitted on the valance of an awning.

Lettering on the valance of an awning shall be limited to a maximum height of eight inches and a maximum length of 60% of the length of the valance. Lettering is not permitted on the shed of an awning. Lettering shall be limited to one line.

Any signage on awnings shall be printed directly onto the awning material. Banners shall not be affixed to awnings.

Following review and approval of an encroachment permit by the Public Works Department, awnings may extend a maximum of three and one-half feet into the public right-of-way provided a minimum of eight feet is clear from the top of the sidewalk to the underside of an awning or canopy.

Awning signs shall be regularly cleaned and kept free of dust and visible defects.

The design, logos, and colors shall be submitted to the City for written approval prior to fabrication.

Consideration for projecting signs shall be provided to existing signs on adjoining businesses to ensure that visibility is not inhibited.

Projecting signs shall be double-faced and constructed of well-crafted, durable finish materials.

Sign supports and brackets shall be compatible with the design and scale of the sign.

No more than one projecting sign shall be permitted for each business. No more than one projecting sign shall be permitted for each suite.

No more than two rows of letters are permitted.

Projecting signs shall project no more than 52 inches from a building surface.

The maximum area of a projecting sign is six square feet.

All conduits, exposed electrical raceways, transformers, junction boxes, and openings in the building surface shall be concealed.

Projecting signs shall be located near the front entry of a business. They shall not be located above the second floor window sill in multi-storied buildings.

Following review and approval of an encroachment permit by the Public Works Department, projecting signs may extend a maximum of three and one-half feet into the public right-of-way provided a minimum of eight feet is clear from the top of the ground to the underside of an awning or canopy.

Definition. A "portable sign" is a sign or advertising device that rests on the ground and is not designed to be permanently attached to a building or permanently anchored to the ground. Portable sign types include A-frame or sandwich board signs, but do not include temporary banners, posters, flags, feather flags, streamers, balloons, pennants, and similar signs made of nonpermanent materials.

Submittal. Prior to the installation of a portable sign, a portable sign permit shall be obtained from the Director of Planning. The applicant shall submit the proposed design, logos, colors, and a site plan indicating the proposed location for a portable sign to the Director of Planning for written approval prior to installation.

Maximum. A maximum of one portable sign for each business suite is allowed.

Location.

Materials. Portable signs shall be constructed of wood or other well-crafted, durable, weather-resistant material and metal hardware, and all surfaces shall be coated with paint, varnish, or other durable finish. All portable sign copy shall be neat and legible. Portable signs shall have no electric, mechanical, or fixed attachments, including objects that move with the wind.

Content. Portable signs shall not advertise products or services not available at the location of the sign.

Display. A portable sign may be displayed only during the hours that the business being advertised is open to the public, and shall be removed from public view at all other times.

Size. The maximum height of a portable sign shall be four feet. The total sign face area shall not exceed 10 square feet per side.

Maintenance. Portable signs shall be maintained in a neat, orderly fashion so as not to constitute an unsightly appearance or a public nuisance. If such signs are not properly maintained, the property owner or business owner shall remove them immediately upon notice by the Director of Planning.

Purpose. The purposes of the creative sign program are to encourage signs of unique design, that exhibit an exceptionally high degree of thoughtfulness, imagination, inventiveness, and spirit; and provide a process for the application of sign regulations in ways that will allow creatively designed signs that make a positive visual contribution to the property, zone, and overall image of the City, while mitigating the impacts of large or unusually designed signs.

Applicability. An applicant may request approval of a sign permit for a creative sign to authorize on-site signs that employ standards that differ from the other provisions of this chapter but comply with the provisions of this section.

Authority. Creative signs are subject to review and approval by the Development Review Board, pursuant to Chapter 17.60 of this title.

Design Criteria.

Purpose. The purpose of the sign program requirements is to integrate a project's signs, including project identification signs, with the structure's design into a unified architectural statement.

Applicability. The approval of a sign program shall be required whenever any of the following circumstances exist.

Application Requirements. On any commercial, office or industrial site, or building requiring a sign program, the owner shall submit to the Director a sign program application containing the following:

Findings. The Director of Planning may approve a sign program if the following findings are made:

Revisions. Revisions to an approved sign program may be approved by the Director with a standard sign permit if the intent of the original approval is not affected. Revisions that would substantially deviate from the original approval shall require the approval of a new comprehensive sign program.

Minor Modifications. Minor modifications to the sign program requirements may be permitted, provided that the proposed sign program meets the following criteria: