Monument signs are not permitted in the "C-1" Neighborhood Business District.

The maximum size of monument signs in the "C-2" Shopping District and the "M-1" Industrial District shall be limited to thirty (30) square feet in outline area per facing.

Portable reader boards (changeable copy sign), banners, inflatable aids, such as cold air balloons, searchlights, flashers, animators or mechanical movement or contrivances of any kind used as an advertising device are prohibited.

No sign shall consist of or contain rotating, vibrating or moving materials, such as paper, cloth or metal, whether attached to a fixed sign or used independent thereof.

Paper posters and signs painted directly on exterior walls, chimneys or other parts of the building are prohibited.

Vehicle signs must be covered, if the vehicle is parked on a public right-of-way so that the sign is not visible from a public right-of-way. This regulation shall not be applicable to any type of vehicle that are parked on the public rights-of-way to complete repairs, installations, or other services to a building or structure for no more than eight (8) hours during any twenty-four-hour period.

In the "C-1" Neighborhood Business District one (1) flat business sign shall be permitted for each occupied space of any building on an exterior wall facing a roadway. No such flat sign shall exceed twenty (20) square feet. Every such flat sign shall be permanently affixed to the face of the building and shall not be higher than the lowest elevation of the roof. For purposes of this Section, the term "occupied space" shall mean any building or part thereof for which a certificate of occupancy shall be issued consistent with Chapter 500 of this Code.

For buildings located on corner lots or lots with double frontage, one (1) flat business sign may be constructed on any two (2) walls of a building that are exterior walls of the particular occupied space. Buildings fronting onto a commercial plaza, and adjoining two (2) abutting roadways, may be authorized a third sign, but the total square footage of all signage shall not exceed that allowed by a combination of the two (2) permitted signs.

Business signs that are flat signs on walls facing the property line of an adjoining property in the "NU" Non-Urban Residence, "PS" Park and Scenic or any "R" Residence District shall not be permitted.

Where a lot or parcel of land is developed with more than one (1) building, interior buildings shall be permitted the same type and number of wall signs as peripheral buildings. The mounting requirements of the permitted signs shall be the same as any flat business sign.

In buildings containing multiple tenants where public access to individual tenant space is gained via interior entrances, said building shall be allowed no more than one (1) flat business sign on any two (2) walls having roadway frontage. Said flat business signs shall be the same.

Rooftop signs are prohibited.

Signs may be painted or otherwise permanently affixed to the surface of an awning or canopy. The height of these letters, symbols or logos shall not exceed six (6) inches in size. The outline area of the message shall not exceed five percent (5%) of the horizontal projection in elevation of the exterior surface of the awning or canopy. Said message outline area, when utilized as a design accent only as described above, shall not be counted toward the allowable outline area for a business sign. The following requirements shall also apply to signs incorporated onto permitted awnings:

Minor Types. Each tenant space shall be authorized to install one (1) projection sign. If business activity is located on the ground floor of a building, a maximum size of four (4) square feet shall be authorized for this sign. If the business activity is located on the second floor of the building, a maximum size of this sign shall not exceed two (2) square feet in overall area and shall not be counted toward the area of allowable attached signage referenced in Section 415.420(A)(2). All projection signs may be lighted, but by external sources only.

Major Types. The City Council, by authorization through a "C-8" Planned Commercial District ordinance for a specific site, may authorize a business that is located in an end-cap unit of a two-story or greater height building a major projection sign. This end-cap unit shall have direct visibility to an arterial roadway of the State, County or City. For purposes of these regulations, "major projection signs" are defined as projection signs that shall not exceed thirty (30) square feet in size or ten (10) feet in height and must be lit by external sources only. No major projection sign shall exceed the eave line height of the building where it is to be attached.

Projection signs shall not be placed closer than twenty (20) feet to an adjoining projection sign that is located on the same floor and must be structurally secure in their installation, as authorized by a building permit from the City of Wildwood.

The placement of projection signs shall provide a minimum of eight (8) feet of separation from the bottom of the signboard to the finish grade elevation of the abutting sidewalk.

The type of materials and design of the projection signs shall be reviewed and acted upon by the Architectural Review Board, before any permits shall be issued by the Department of Planning for their erection.

Certain projection signs (minor types), as determined by the Architectural Review Board, due to their shapes or designs in relation to the architectural elements of the buildings to which they are attached, shall be allowed an additional thirty percent (30%) of overall area relative to their allowable size referenced in Section 415.420(A)(3)(a).

Sandwich board signs shall not obstruct the public right-of-way or sidewalk located adjacent to or abutting the business space.

Sandwich board signs and related support structures shall not exceed a height of four (4) feet, as measured from the surface where they are placed, or thirty (30) inches in width.

The materials used for sandwich board signs shall be limited to wood and metal only, except the sign face itself. Materials and designs of all sandwich board signs shall be reviewed and acted upon by the Architectural Review Board, before any permits shall be issued by the Department of Planning for their placement and use.

Sandwich board signs shall have the appearance of an "A" frame construction, but can be either single or double-faced in design style.

No portion of the sign or sign structure shall exceed ten (10) feet in height from the average ground level determined by the area within a twenty-five-foot radius from the base of the sign, nor be located at an elevation causing the top of the sign to be more than fifteen (15) feet above or below the surface elevation of any roadway right-of-way to which the sign would be visible.

No advertising sign may be located closer than two thousand five hundred (2,500) feet from another existing advertising sign or from the boundary of property specifically zoned to permit such off-site signs, nor closer than one thousand five hundred (1,500) feet from the corporate limits of the City. Advertising signs shall also be located no closer than one thousand five hundred (1,500) feet from any residentially zoned property or residential dwelling. Distances shall be measured by straight linear distance at points on the centerline of the roadway right-of-way to which the sign or district is adjacent.

Lighting of advertising signs shall be prohibited unless expressly approved by terms of a planned zoning ordinance pursuant to Section 415.510 or Section 415.190. Where such lighting is authorized by law, lighting may only be by means of external lighting fully shielded by a translucent material that prevents visibility of the direct light source. The lighting shall cause no direct or indirect measurable light on any adjacent property and shall be shielded to prevent all upward casting of light. For purposes of this Subsection, "measurable light" shall mean more than five-hundredths (0.05) foot-candles. Lighting of off-site signs may be prohibited in the applicable zoning district where lighting would adversely affect neighboring property owners or would create other adverse effects outweighed by the need for lighting. All lighting shall also comply with the additional regulations found in this Code and other City ordinances. (Section 415.450, Outdoor Lighting Requirement of the Zoning Ordinance.)

In addition to any other applicable fees, an inspection fee of five hundred dollars ($500.00) shall be paid upon application for the permit to erect an advertising sign, to cover the costs of the City related to review for compliance with the additional requirements herein and inspection by the Department of Planning of the as-built sign for conformance with such requirements.

No advertising sign shall be located within fifty (50) feet of any roadway right-of-way.

The regulations of Section 415.400 and the specific regulations set forth in Section 415.420(A)(2)(b)(4 — 7) shall apply and each advertising sign shall be of monument design no greater than seventy-five (75) square feet in size.

Kiosks (as defined by Section 415.380(T), "Miscellaneous Regulations") accessory to a business or activity located on the same site shall be authorized no more than two (2) signs in total. No one (1) sign shall exceed twelve (12) square feet in size, nor shall any portion of any figure located thereon exceed twelve (12) inches in overall height. In addition to other restrictions applicable to all signage, no box or other type of signs not fully integrated into the architecture of the kiosk shall be authorized and all permitted signs shall be constructed with a dark background material and light lettering or symbols.

Lighting of the permitted signs shall be at levels appropriate for the specific location subject to any limitations in the Outdoor Lighting Requirements, Section 415.450 hereof and the Town Center Plan Architectural Guidelines, except as modified by a site specific ordinance. All sign submittals to the Department of Planning will include an analysis of such lighting for compliance to Section 415.450, "Outdoor Lighting Requirements," and including a comparison of the type and level of illumination to ensure compatibility with applicable site requirements and signage characteristics of the principal business or activity to which the kiosk is an accessory use on the site. No portion of any light fixture, including the lens, shall protrude below the horizontal plane of the interior ceiling component of the canopy structure.

Display kiosks shall not be placed within the sight distance triangle formed by the intersection of any roadways, streets, alleys, lanes, and other passageways.

The design of these display kiosks shall incorporate a minimum of a twenty-four-inch separation between the bottom of the structure and the sidewalk grade where they are installed.

The type of materials and design of the display kiosks shall be reviewed and acted upon by the Architectural Review Board, before any permits shall be issued by the Department of Planning for their erection.