"Sign"shall mean any and all devices, fixtures, structures, construction, cloth or backing which conveys a message in pictorial, symbolic, or worded form, placed for display to the outdoor public. "Sign" does not include windows in a building used by a religious organization or official notices posted by officers or issued by a court or public body.
"Sign area"is the entire area within a single, continuous perimeter enclosing the extreme limits of a sign. The perimeter shall include all elements and ornamentation forming an integral part of the design of the sign.
"Sign height"is the total distance between the lowest existing grade below the base of the sign measured to the top of the highest sign element, including all structural elements and appendages.
"Sign structure"is a structure which supports or is capable of supporting a sign. A sign structure may be a single pole or multiple poles or may be designed as an integral part of the building, or any combination thereof.
A "commercial sign"conveys a message which proposes a commercial transaction expressly related solely to the economic interests of the business person and the public; as may further be defined by judicial decision.
An "ancillary commercial sign"conveys a message of a commercial nature that is related to a lawful, residential use; for example, without limitation, a message that announces the sale, rental, or lease of residential property, a garage/yard sale, a reward for a lost animal, or a civic fund raising event, or a message announcing an on-site security system.
An "off-site message"is a sign which is not related to a lawful use occurring on the site; for example, without limitation: identification of an activity not occurring at the site of the sign, identification of a product not available at the site of the sign, or identification of property located elsewhere.
"Billboard"is a permanent structure sign which meets any one or more of the following criteria:
1. It is used for the display of off-site commercial messages;
2. It is used for general advertising or advertising for hire;
3. Display space on the sign is routinely rented, leased or donated to advertisers other than the owner or operator of the sign.
"Noncommercial sign"is a sign that does not identify, advertise or attract attention to a business, product or service, or propose an economic transaction. Typical examples include signs whose message addresses a topic of public concern or controversy such as, by way of example and not limitation, politics, religion, philosophy, science, art or social commentary. Any distinctions as to "on-site" or "off-site" do not apply to non-commercial signs.
(Ord. 91-12; Ord. 2008-15; Ord. 2015-01)