For the purposes of this chapter, the following words and phrases shall have the meanings ascribed to them unless otherwise noted:
“Accessory sign”means any sign which carries advertisement incidental and related only to the primary use of the premises or site on which it is located, including signs or sign devices indicating the business transacted at, services rendered, goods sold or produced on the premises by either the owner, occupant or developer of the premises or site.
“Animated sign”means a sign which is designed and constructed to give a message through a sequence of progressive changes of parts by either action or motion, flashing or color changes requiring electrical or manual energy. When an animated sign is permitted as a creative sign, it shall not contain a video screen displaying advertising content in animated or motion picture form or have a changing display/message formed by the selective illumination of an array of individual light bulbs or light emitting diodes (LEDs) displaying text and/or graphic images.
“Area of a sign”means the entire area within a single continuous perimeter as measured pursuant to Section
30.33.120, which encloses the extreme limits of the advertising message, announcement, declaration, demonstration, display, illustration, picture, insignia, logogram, surface or space of a similar nature, together with any frame, background area of sign, structural trim or other material, color or condition which forms an integral part of the display, excluding the necessary supports or uprights on which such sign is placed.
“Awning”means a permanent or temporary structure attached to and wholly supported by a wall of a building and installed over and partially in front of doors, windows or other openings in a building and consisting of a frame and a top of canvas or other similar material covering the entire space enclosed between the frame.
“Banner”means any pennant, streamer, flag, picture, figure or other object, regardless of the material of which it is made, which is suspended or otherwise designed for decoration or advertisement, or to attract the attention of passersby; excepting, however, official warning devices, public service facilities, streetlights, and similar safety devices.
“Billboard”means a nonaccessory sign as defined in this section.
“Bulletin board”means an accessory sign structure located out-of-doors which displays small signs or the name or title, announcements, and other pertinent information pertaining to a public, charitable or religious use.
“Canopy”means a fixed shelter of any material and of any length, projecting from and connected to a building and/or columns and/or posts from the ground, or supported by a frame extending from the building and/or columns or posts from the ground. “Canopy” includes a marquee. “Canopy” does not include a shelter whose roof is also a walkway or area being used as a balcony for an upper floor occupancy.
“Changeable copy sign”means an accessory sign that is characterized by changeable copy regardless of method of attachment.
“Construction sign”means a sign erected and maintained within a construction project site and indicating only the name of the project, names of those individuals or businesses directly connected with the construction project, their addresses and telephone numbers, and information regarding direction, price or terms.
“Creative sign”means an accessory sign with a high quality of design that meets the creative sign requirements of Section
30.33.225.
“Directional sign”means an accessory sign designed to guide or direct pedestrian or vehicular traffic.
“Electric sign”means any sign that has the surface composed in whole or in part of glass or other transparent material and which is illuminated or energized with electrical current.
“Erect”means to build, construct, alter, repair, display, relocate, attach, hang, place, suspend, affix or paint.
“Facing” or “face”means the surface of a signboard, background area, and structural trim upon, against or through which a message is displayed or illustrated on the sign.
“Flashing sign”means an illuminated sign which exhibits changing light or color effect by blinking or any other such means so as to provide a nonconstant illumination.
“Freeway”means a highway, in respect to which the owners of abutting lands have no right or easement of access to or from their abutting lands, or in respect to which such owners have only a limited or restricted right or easement of access, the precise route for which has been determined and designated as a freeway by an authorized agency of the state or a political subdivision thereof. The term indicates the main traveled portion of the traffic way, all land situated within the right-of-way, and all ramps and appurtenant land and structures.
“Ground floor occupancy”means a premises designed for human occupancy that has at least one ground-level public entrance.
“Ground sign”means a sign supported by a sign structure, other than the wall of a building, placed in or upon the ground. “Ground sign” shall include signs on walls and fences whether or not such walls and fences are attached to a building.
“Height of sign”means the vertical distance measured from ground level to the highest point of such sign or sign structure.
“High rise wall sign”means a sign located at or above the sixth floor of a building that displays characters, letters, figures, designs or logograms.
“Identification sign”means a sign that serves to identify only the name, address and lawful use of the premises upon which it is located and which sets forth no other advertisement.
“Illuminated sign”means a sign which has characters, letters, figures, designs, logograms, pictures or outlines illuminated by a source of energy directly or indirectly in order to make visible the message. This definition shall include internally and externally lighted signs and reflectorized, glowing and radiating signs.
Illumination, direct.“Direct illumination” means the source of light is on the exterior of sign and reflecting upon sign.
“Informational sign”means a sign which conveys information such as restrooms, no parking, and the like but does not contain advertising, brand or trade or center name information.
“Light projection sign”means a sign that projects an image or message via light onto a surface of a building or structure of a hospital in the MS zone. Light projection signs may not be animated.
“Mall”means a privately owned pedestrian way at least 20 feet deep providing public access to three or more commercial establishments.
“Marquee”means a permanent roofed structure attached to and supported by the building and projecting over public property.
“Marquee sign”means an accessory sign, attached to a marquee or canopy.
“Menu board”means an accessory sign displaying the type and price of food and beverages available at a restaurant, delicatessen, or portable vending cart.
“Mural”means a sign consisting of a picture, painting, or other art work applied to and made integral with an exterior wall surface of a building, structure, fence, or garden wall and which contains no copy, lettering, symbols, or any references directly related to the promotion of any product, business, organization, service, cause, or place.
“Moving sign”means any sign or device which has any visible moving part, visible revolving part, or visible mechanical movement of any description, or other apparent visible movement achieved by electrical, electronic or kinetic means, including intermittent electrical pulsation, or by actions of wind currents.
“New development”means any development project, development, construction, rehabilitation or renovation that requires Stage II: Final review by the Glendale Redevelopment Agency pursuant to the Glendale Redevelopment design review guidelines.
“Nonaccessory sign”means any sign that carries advertisement other than that of an accessory sign.
“Portable sign”means a sign designed to be transported from place to place while supported or carried by one or more persons and not affixed, anchored or secured to the ground or a sign structure.
“Projecting sign”means any sign the surface or plane of which is not substantially parallel to the surface or plane of the supporting wall, fence, canopy or marquee to which it is attached.
“Public entrance”means an entryway to a building that is open to the general public and which provides direct access to a floor area of the building available to and designed for occupation by and use of the general public.
“Pump island”means a group of fuel pump dispenser units separated by service driveways on each side.
“Pump top sign”means a sign which displays characters, letters, figures, designs, logograms or pictures located on or above a single fuel pump dispenser unit.
“Real estate sign”means a temporary sign indicating that certain property, or portion thereof, is for sale, lease or rent, and containing only the following information: a description of the property offered for sale, lease, rent; the name, address and telephone number of the owner, broker or other person(s) offering the property for sale, lease or rent; directions to the property; and “open house” information.
“Roof”means the upper portion of a building, structure, marquee, or canopy that provides shelter from downward-directed elements such as rain, snow, hail, sleet, and sun rays.
“Roof sign”means any sign or portion thereof located on, or extending over the roof, marquee or canopy of a building and either supported by the roof, marquee or canopy or by an independent sign structure. As used in this chapter, a roof sign shall not mean any sign defined as a wall sign. A roof sign shall also not mean a marquee sign which is located on the roof of a canopy or marquee which roof is at least three feet lower in elevation than the adjacent roof of the attached building or is at least three feet lower in elevation than the top of the parapet wall of the attached building.
“Sign”means any material, device or lettered or pictorial matter or copy when used or located in such a manner as to be visible by the public from outdoors, for display of an advertisement, notice, directional matter, name, logogram, announcement, declaration, demonstration, display, illustration or insignia used to advertise, promote or attract the interest of any person, business, activity, institution or organization. However, a sign shall not include the following:
A. Official notices authorized by a court, public body or officer;
B. Building entrance numbers not exceeding 10 square feet in total area;
C. The flag of the United States of America, the flag of any other government entity, or the flag of any religious entity;
D. Religious icons, such as a cross or other religious symbol, when not integral to a written sign;
E. Memorial plaques, historical plaques, monuments or tablets; “cornerstones” indicating the name of a building and date of construction, when cut or carved into any masonry surface or when made of bronze or other incombustible material and made an integral part of the building or structure;
F. Holiday decorations displayed between November 1st and January 15th.
“Sign program”means a set of design standards or criteria, in addition to the sign regulations contained in this chapter, which governs the signs of a designated lot or site.
“Sign structure”means any structure that supports or is designed to support any sign as defined in this chapter. A sign structure may be a single pole or may be an integral part of a building or fence or wall.
“Site”means two or more contiguous lots or parcels which are used or developed in any manner, jointly.
“Spandrel sign”means and includes, for the purposes of this chapter, a sign or a group of signs which displays characters, letters, figures, designs, logograms or pictures located between or extending from the supporting columns of a canopy structure.
“String lights” or “string lighting”means and includes series of light bulbs mounted on a flexible cord arrangement such as Christmas lighting or similar lighting when used or displayed on property for the purpose of attracting attention as a sign. “String lighting” shall not include permanently installed channel lighting when such lighting is used as an architectural feature of a building or facade in compliance with the electrical code.
“Subdivision sign”means an accessory sign erected and maintained only within the boundaries of the subdivision.
“Temporary sign”means a sign that is intended to advertise specific community, civic or construction projects, real estate for sale, lease or rent, or other special events for a finite period of time.
“Trim”means any molding, battens, cappings, matting strips, latticing or platforms which may be attached to a sign structure.
“Wall sign”means a sign attached to or placed on a building wall, door, window or between two supporting columns of a building.
“Wind sign”means any sign or portion thereof or series of signs, banners, flags, pennants, spinners, streamers or other objects designed and fastened in such a manner as to move upon being subjected to pressure by wind or breeze.
(Ord. 5399 Attach. A, 2004; Ord. 5645 § 28, 2009; Ord. 5728 § 1, 2011; Ord. 5752 § 4, 2011; Ord. 5763, § 3, 2011; Ord. 5807 § 14, 2013)