Certain words and phrases as used in this Article are defined as follows:
"Advertising device"shall mean any sign, object, or merchandise so displayed outside as to attract attention to the property or to the merchandise available. For purposes of this Article, an advertising device shall not mean any merchandise placed within a storefront display window.
"Architectural element"shall mean such major functional or decorative elements of a building as windows, doors, columns, pilasters, arches, eaves, cornices, gables, pediments and the like.
"Banner"shall mean a sign made of any lightweight, non-rigid material such as plastic, fabric or other flexible material with no enclosing framework.
"Bi-faced sign"shall mean a sign having two flat parallel surfaces displaying the sign message or graphics in two opposing directions.
"Billboard"shall mean an off-site sign that displays regularly changed advertising graphics and is operated and maintained by an outdoor advertising company for income purposes.
"Commercial sign"shall mean a sign which is designed for the purpose of advertising goods, wares, merchandise or real property.
"Construction sign"shall mean a sign stating the names of those individuals or business directly connected with the construction project, together with their addresses and/or telephone numbers.
"Digital sign" or "tri-vision sign"shall mean a form of billboard sign on which artificial light is not maintained stationary and constant in intensity or color at all times when such sign is in use, including, but not limited to, moving, rotating, flashing, oscillating, shuttered or similar signs.
"Directional sign"shall mean an on-premises sign designed to be read by a person already on or accessing the premises and used only to identify the location of a business entrance, exit, telephone, parking lot, drive aisle, service area or route. Directional signs may contain the name or logo of the business, but cannot advertise merchandise or services. Directional signs shall not exceed six square feet in total area. The maximum height of a directional sign cannot exceed three feet above grade if freestanding.
"Height of sign"shall mean the distance between the grade of the property at the base of the sign and the highest point of the sign or sign support, whichever is the higher.
"Illuminated sign"shall mean a sign which has a source of artificial light on its surface or in the interior of the sign itself.
"Lot"shall mean a parcel of land of contiguous lots under the same ownership or which are occupied by the same commercial activity. For purposes of this Article, a shopping center or a commercial condominium complex shall be considered to be a lot.
"Lot frontage"shall mean the lineal dimension of the common boundary of a lot and the public street or streets along which the lot is located. A public alley, freeway, or utility right-of-way shall not be considered to be a lot frontage.
"Monument sign"shall mean a free-standing sign typically located upon the ground or raised off the ground by a very small distance.
"Mural wall sign"shall mean any on-site graphic or painted design, colored bands, stripes, patterns, outlines or other graphic art techniques installed or painted on a building or finished wall. Mural signs cannot have exposed illumination such as neon and fiber optics. A super graphic wall sign, tri-vision sign or digital billboard sign that advertises off-site commercial or noncommercial uses shall not be considered a mural sign.
"Nonconforming sign"shall mean a sign lawfully erected, constructed or painted on a premises which does not conform to the provisions and regulations of this Article.
"Off-site sign"shall mean a sign or other advertising device whose message does not relate directly with an active use of the premises upon which it is displayed.
"On-site sign"shall mean a sign or other advertising device whose message relates directly with an active use of the premises upon which it is displayed.
"Pole sign"shall mean a free-standing sign elevated above the ground by means of one or more poles or other supporting structure.
"Projecting sign"shall mean a sign which projects more than twelve inches horizontally from a wall or building to which it is attached.
"Real estate sign"shall mean an on-site sign which pertains only to the sale, lease or rental of the property upon which it is located.
"Roof sign"shall mean a sign located upon a roof, or a sign attached to a building and projecting above the roofline of the building, or a sign whose supporting structure is attached to a roof of a building.
"Sign"shall mean:
(a) Any display or delineation of letters, words, characters or other figures upon a building, structure or other object, for the purpose of attracting attention to the building or property or to merchandise or services offered. A sign shall include all parts, portions. units and materials composing the same, together with the frame, background, lighting, support and anchorage of same. For purposes of this Article, a sign shall not mean any sign inside a building not designed to be seen from the outside.
(b) Any notice, placard, bill, card, poster, banner, sticker, temporary sign or other device or arrangement attached to or printed on any surface which attracts or is intended to attract attention to an object, product, place, event, idea, concept, activity, institution, assembly, announcement, person, group, or includes a letter, word, bill, poster, picture, display board, lithograph, painting, sketch, map, balloon, inflatable, valance, sandwich board, model, figure, symbol, banner, flag, fluttering object, pennant, insignia, device or representation used as, or which is in the nature of, an announcement, direction, advertisement, declaration or illustration.
"Sign structure"shall mean all parts of a sign including its supporting elements.
"Sign, super graphic wall"shall mean a wall sign intended for temporary display constructed of fabric, plastic, paper, or other light pliable material not enclosed in a rigid frame that is posted or painted upon, suspended from or otherwise affixed to an exterior wall, fascia, canopy, or marquee with the face of the sign approximately parallel with the wall or fascia to which it is attached.
"String pennants"shall mean multiple small flags or pennants repetitively attached to a string or cord.
"Temporary sign"shall mean a sign which is used or intended and designed to be used for a limited period of time. Such definition includes:
(a) Any sign which is not securely affixed to a building or permanent structure, or imbedded in concrete;
(b) Any portable sign capable of being transported and which, when erected, is not affixed to the ground or any buildings or permanent structure;
(c) Flags, pennants, balloons, banners, streamers, or cloth signs and other like materials tied, mounted or attached to any building, fixture or structure; and
(d) Super graphic signs, oversized banner signs and the like.
"Wall sign"shall mean a sign attached to and parallel with the wall of a building that does not project above the eave or roofline of the building. Exception: A wall sign may be placed upon the vertical face of a roof dormer structure or a roof penthouse enclosure.
"Window sign"shall mean a sign which is permanently affixed to the inside surface of a window.
(Ord. 2459 12-13-83; Ord. 02-13 3-19-02; Ord. 10-06 3-30-10; Ord. 14-04 3-25-14)