Such appeal shall be made within 10 days of the date of publication of such final decision pursuant to subsection 17-12.8 of this chapter. The appeal to the Borough Council shall be made by serving the Borough Clerk, in person or by certified mail, with a notice of appeal, specifying the grounds thereof and the name and address of the appellant and the name and address of his attorney, if represented. Such appeal shall be decided by the Borough Council only upon the record established before the Planning Board.