For each and every violation of the provisions of this section, the owner, lessor, lessee, occupant, sign erector, contractor or other person interested in the premises upon which the violation has been committed and who refuses to abate said violation within 10 days after written notice has been served upon him by regular mail or personally shall, upon conviction, be subject to a fine or imprisonment or both in accordance with § 1-5, General Penalty, of the Borough Code.